Creative Data Networks

Black Friday Strategies For 2025: Learning From Last Year’s Winning Tactics via @sejournal, @gregjarboe

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Black Friday 2024 broke records in U.S. online sales and bold brand campaigns, offering critical lessons for shaping mobile-first strategies this year. The post Black Friday Strategies For 2025: Learning From Last Year’s Winning Tactics appeared first on Search Engine Journal.

The psychological reason brands use the power of association to sell

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In the 1890s, Russian physiologist Ivan Pavlov noticed how dogs began salivating not just when food was placed in front of them, but when they heard the footsteps of the person bringing the food. He ran experiments where he’d ring a bell right before he fed his dogs. After repeating this several times, the dogs started salivating at the sound of the bell alone, no food needed. Pavlov had identified classical conditioning, or learning to associate one stimulus (the bell) with a different stimulus (the food) to produce a conditioned response (salivation). Now, I like to think I’m a little […]

Marketing career path report: What 100+ marketers told us about growth and job security

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When I introduce myself at workshops, I often joke that my marketing career path looks a bit like two truths and a lie — even though it’s all “truth.” Turns out, I’m not alone. Talking with other successful marketers, a non-linear career path is one thing many of us have in common, whether by choice or necessity. The workplace and job market are more unpredictable than ever. Between the economy, competitive hiring processes, and the ever-present elephant in the room (AI), many marketers are wondering what shifts they need to make to stay competitive. To find out, I surveyed 100 […]

Pinterest Launches “Top of Search” Ads In Beta via @sejournal, @MattGSouthern

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Pinterest adds Top of Search ads in beta, expands local inventory ads, and launches Media Network Connect for retailer data integrations. The post Pinterest Launches “Top of Search” Ads In Beta appeared first on Search Engine Journal.

YouTube Answers Creator Questions On Profanity Monetization via @sejournal, @MattGSouthern

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YouTube has clarified its policies on profanity, including how it reviews content retroactively, its rules about sensitive topics and where creators can have control. The post YouTube Answers Creator Questions On Profanity Monetization appeared first on Search Engine Journal.

Why Reddit Is Driving The Conversation In AI Search – User Journey Over Short Tail via @sejournal, @brentcsutoras

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Reddit isn’t the point. It’s proof that real decision-making happens in conversations, not corporate content, and AI search is amplifying that shift. The post Why Reddit Is Driving The Conversation In AI Search – User Journey Over Short Tail appeared first on Search Engine Journal.

How People Use ChatGPT & What It Means For The C-Suite via @sejournal, @TaylorDanRW

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ChatGPT’s rise to mass adoption signals structural shifts in discovery, efficiency, and decision-making that C-suite must treat as business fundamentals. The post How People Use ChatGPT & What It Means For The C-Suite appeared first on Search Engine Journal.

Gemini 2.5 Flash Update: Clearer Answers, Better Image Understanding via @sejournal, @MattGSouthern

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Google updates Gemini 2.5 Flash with clearer step-by-step help, more structured responses, and stronger image understanding, now live in the Gemini app. The post Gemini 2.5 Flash Update: Clearer Answers, Better Image Understanding appeared first on Search Engine Journal.

When Agents Replace Websites via @sejournal, @DuaneForrester

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Websites will survive, but their strategic value is shrinking as agents mediate transactions and control consumer interactions. The post When Agents Replace Websites appeared first on Search Engine Journal.

Marketing Is 4th Most Exposed To GenAI, Indeed Study Finds via @sejournal, @MattGSouthern

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Indeed’s AI at Work report ranks marketing 4th for GenAI exposure, with 69% of skills shifting toward hybrid human-AI workflows. The post Marketing Is 4th Most Exposed To GenAI, Indeed Study Finds appeared first on Search Engine Journal.
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