Creative Data Networks
New Related Search Feature For AdSense Is Introduced via @sejournal, @brookeosmundson
The new Related Search for Content feature is now available for AdSense customers. Learn about the benefits, requirements and how to get started. The post New Related Search Feature For AdSense Is Introduced appeared first on Search Engine Journal.
What Is Brand Essence? 5 Examples
If you had to describe yourself in less than five words, what would you say? For people, these words are the foundation of a personality. But for companies, they refer to the brand essence. All successful businesses have a core spirit that makes up the soul of the brand. At Dyson, it’s efficiency. At Disney, it’s magic. Defining brand essence is essential for building a cohesive brand identity, creating impactful marketing campaigns, and connecting with customers. Considering that over 75% of consumers buy from brands that share the same values, it’s important for companies to signal what matters most to […]
(Almost) Everything I Know About Writing Fiction I Learned From the Newspapers
The former Washington Post publisher Phil Graham once said that journalism is the “first rough draft of history,” and anyone who’s delved into newspaper archives in their local library knows this to be true. But perhaps journalism—and community journalism, in particular—has the potential to be a “first rough draft” of fiction. (4 Tips for Writing About Guilt in Fiction) When someone says “you can’t make this stuff up,” it’s because the strangest stuff is oftentimes true. Where else, but in the May 22, 1990, edition of the Lodi (Ca.) News-Sentinel, can you read about the fate of the Lady Flames […]
New Agent Alert: Tess Weitzner of Trident Media Group
Tess Weitzner graduated from Middlebury College with a B.A. in English and American Literature, concentrating in creative writing and minoring in Spanish. Previously, Tess interned at Henry Holt, The New England Review, Roaring Brook Press, and O/R Books, and was an archive research assistant for the author and journalist Charles Glass. At Trident Media Group, she assists CEO Dan Strone. Tess Weitzner (20 Literary Agents Actively Seeking Writers and Their Writing.) Currently Seeking Tess is also excitedly building her own list of authors. She is primarily drawn to literary fiction, narrative nonfiction, horror, and middle grade, and especially that which […]
7 Tips For Landing Your Dream SEO Job via @sejournal, @lorenbaker
Kickstart your career in SEO and take steps toward landing your dream job with these helpful tips from an industry expert. The post 7 Tips For Landing Your Dream SEO Job appeared first on Search Engine Journal.
Google Launches Third Product Review Algorithm Update via @sejournal, @MattGSouthern
Google launches a third product review algorithm update in search results, which builds off of the product review updates introduced last year. The post Google Launches Third Product Review Algorithm Update appeared first on Search Engine Journal.
The Ultimate Guide to Email Marketing
The first marketing email was sent in 1978, resulted in $13 million in sales, and kicked off what has become one of the most highly used marketing channels even to this day. Given its early beginnings, email isn’t as shiny as some newer channels like messaging and social, but it is an effective way to build an owned audience that gets results. Your customers don’t give their information lightly, and — if used right — email marketing can be both a relationship-building and profit-building tool. So, how does email marketing actually work anyway? Now let’s review when you should use […]
10 Statistics that Prove the Demand for Voice Over is Rising
Many credit Disney animation with starting voice overs, but this type of audio technique actually began in 1900 when Reginald Fessenden reported about the weather. Since then, voice over work has dominated the film industry, with the need for voice talent in the entertainment industry being obvious. But voice work has also become an increasingly … The post 10 Statistics that Prove the Demand for Voice Over is Rising appeared first on Digital Agency Network.
B2B Marketers on the Move: Springing Forward With Fresh Leadership Opportunities
The B2B marketing landscape consists of rapid-fire changes, accompanies by growth that often happens so fast that it can sometimes be difficult to fully appreciate. For more than 20 years TopRank Marketing has been honored to help a wide array of the world’s top B2B marketers and brands elevate and go beyond merely being competitive, to standing out from the crowd with a variety of creative, award-winning successes. In this spirit, we regularly take the time to congratulate and honor business marketers, thought leaders, industry influencers as well as our own talented team members who have recently advanced in their […]