Creative Data Networks

Are XML Sitemaps A Google Ranking Factor? via @sejournal, @MattGSouthern

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Despite only being used by search crawlers, is it possible XML sitemaps have nothing to do with rankings? This chapter aims to answer that question.  The post Are XML Sitemaps A Google Ranking Factor? appeared first on Search Engine Journal.

Everything We Know About IndexNow So Far via @sejournal, @lorenbaker

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No more waiting days or weeks for search engines to crawl your new content. Here’s what you need to know about IndexNow. The post Everything We Know About IndexNow So Far appeared first on Search Engine Journal.

370 Best Instagram Captions: Good, Cool, Funny, & Cute IG Quotes

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If you’re anything like me, you take about four minutes choosing a filter for your Instagram photo, and about four hours deciding on a caption. Worst of all, after much creative effort and advice from friends, I’m usually barely able to write a caption that goes beyond, “Had a fun day with friends!” And I’m a writer — go figure. Next time you’re contemplating a witty line of text to go with your Instagram photo, take a look at our complete list of captions that suit any mood or occasion you’ll be sharing with the world. You can also customize […]

Everything You Need to Know About Marketing Operations in One Place

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One of my favorite movies is “School of Rock,” which also happens to be one of 2003’s best films. In the movie, Jack Black poses as a substitute teacher at a private school, and, after noticing the students are musically talented, he turns the 10-year-olds into a fully-fledged rock band. When assigning roles to the students, he approaches the class president and deems her band manager because she had the organizational skills needed to help the band run smoothly. “Summer,” he says, “You’re in charge of the whole thing.” When I think about marketing operations, I think of this quote […]

How to Ace Your Marketing Interview Project Proposal

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It’s a great time to be a marketer. LinkedIn reported a 63% increase in marketing jobs, and the Great Resignation has led more marketers and SEOs to look for better work opportunities, benefits, and of course, pay. To help companies better evaluate job candidates, marketing interviews typically include a “take-home assignment.” You’re given a prompt and asked to do a short presentation. This is your chance to showcase how you approach problems and how you communicate your solution to key stakeholders. In this guide, I’ll walk you through the steps that I took to create a marketing pitch and ace […]

Wednesday Poetry Prompts: 603

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For today’s prompt, write a gift poem. The gift could be something given or something received. It could be a physical gift (like a necklace or bicycle), or it could be something like a talent (the gift of song or gift of gab, for instance). This prompt is my gift to you. Remember: These prompts are springboards to creativity. Use them to expand your possibilities, not limit them. Note on commenting: If you wish to comment on the site, go to Disqus to create a free new account, verify your account on this site below (one-time thing), and then comment […]

TF-IDF: Is It A Google Ranking Factor? via @sejournal, @mirandalmwrites

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What is TF-IDF? Is it even essential to have in your SEO checklist? Learn whether or not it is a ranking factor in this chapter. The post TF-IDF: Is It A Google Ranking Factor? appeared first on Search Engine Journal.

6 Ways To Target Seniors More Effectively In Digital Marketing via @sejournal, @LWilson1980

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Older generations are using the Internet in surprising ways. Learn how to get in front of Boomers and other seniors with your digital marketing campaigns. The post 6 Ways To Target Seniors More Effectively In Digital Marketing appeared first on Search Engine Journal.

Does Your Company Need An Employee Referral Program? [Examples + Best Practices]

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Finding qualified candidates to fill your open positions can be challenging. Job posting sites claim to make the process easy by connecting you with hundreds if not thousands of potential employees. But having such a large pool of candidates can be overwhelming. Just thinking about the sheer volume of work involved in reviewing applications, narrowing them down to good fits, and then vetting those potential candidates is enough to make anyone’s head explode. You work with or run a solid organization with wonderful employees. How do you make sure that you don’t get a bevy of potential candidates, but rather […]

What is Content Governance? 4 Easy Steps to Create a Model in 2022

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Without a content governance model in place, your content marketing efforts can seem scattered and chaotic, opening the opportunity for your audience to replace you with a competitor. Content governance keeps your relationship with your customers thriving, and allows you and your team to more effectively focus on your content goals. In this post, we’ll cover the topic of content governance — what it is, why it’s important, and how you can create a model for your business. The goal of a content strategy is for your company to create meaningful and engaging content that aligns with your business objectives […]
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