Creative Data Networks
YouTube vs. Vimeo: Which Video Platform is Best for Your Business? [New Data]
While YouTube is obviously the largest video hosting platform on the web, it might not be the best choice for every business. There are other factors to consider when choosing a home for your video marketing — such as cost, tech support, and video and audio quality — to name a few. To help you find the best fit for your company’s unique needs, we compared YouTube directly against the smaller, more niche platform Vimeo across a number of factors. Read on to see the results, and decide for yourself. Number of Users Winner: YouTube There’s no real competition here. […]
Commercial vs. Functional vs. Emotional: A Case Study on Page Title SEO Testing
My dad used to tell me that the one thing you invest in for your car is the tires. I had a habit of asking the garage for the cheapest tires they had, but my dad would say “that rubber is the only thing between you and the road”. He had a point, and today I invest in those tires to get me to my destination safer. There’s a similar trap that search marketers and SEOs can easily fall into. In our fast-paced day-to-day lives, we can often underestimate the power of copy, even though, like my tires and the […]
10 Women In SEO & Marketing On How To #BreakTheBias via @sejournal, @brookeosmundson
International Women’s Day is an important reminder that it’s time to #BreakTheBias. These women recommend some ways you can get started. The post 10 Women In SEO & Marketing On How To #BreakTheBias appeared first on Search Engine Journal.
Transitioning, Rebranding & Leading In SEO: Q&A With Rachel Heseltine via @sejournal, @mirandalmwrites
What does diversity, equity and inclusion mean in practice in your organization? Rachel Heseltine shares her transition and coming out experiences. The post Transitioning, Rebranding & Leading In SEO: Q&A With Rachel Heseltine appeared first on Search Engine Journal.
Which Instagram Story Formats Really Engage Viewers [New Research]
In 2021, Instagram reported over 500 million users viewed Stories. Since launching in 2016, the Stories feature alone has made Instagram more popular than other Story and mobile video platform competitors including Snapchat, TikTok, and its owner’s own platform: Facebook Stories. Even if you’ve already published a handful of branded Stories, you still might want to up your game by making them even more engaging. After all, Stories can provide great benefits related to audience engagement, brand awareness, and even purchase-related conversions. Despite the growing number of benefits that Instagram Stories offers brands, crafting good content still takes time, […]
The 7 Best Leadpages Alternatives in 2022
It doesn’t matter how awesome your e-book is if no one can download it. And you might have the perfect agenda for your webinar, but if your customers can’t sign up, it’ll all be for nothing. That’s why you need an effective landing page. They’re simple pages — often with just a few lines of text and a form — to drive conversions and turn visitors into leads. When done correctly, a landing page can help you generate leads and pass off those qualified leads to your sales team. Here, we’ll break down seven landing page builders and outline their […]
Top SEO Companies in Australia with Great Case Studies
Top SEO companies in Australia are changing the game for businesses. In a highly competitive marketplace and crowded advertising scene, you need the guidance of an experienced SEO agency. First thing’s first. Let’s understand how SEO works for companies. The principle of SEO is simple: People utilize various search engines to find businesses, goods, and … The post Top SEO Companies in Australia with Great Case Studies appeared first on Digital Agency Network.
Pacifica Literary Review: Market Spotlight
Pacifica Literary Review is an online literary publication that seeks poetry, fiction, and creative nonfiction (in addition to art and photography). This publication has been in print and online since 2012 when it was founded by two writers, Matt Muth and Kodiak Armstrong. (New Letters: Market Spotlight.) The editors say, “We are an inclusive space for the best emerging and established writers. Seattle is our home base, and everything you’ve heard is true: The coffee is good, it rains a lot, and we have the best writing community in the US. Writers from all backgrounds, races, orientations, occupations, and sports […]