Creative Data Networks
Wix Structured Data Guide: How To Use Standard & Custom Markup via @sejournal, @MordyOberstein
From customizing markup at scale to why the CMS doubled down on schema, here’s everything you need to know about structured data on Wix. The post Wix Structured Data Guide: How To Use Standard & Custom Markup appeared first on Search Engine Journal.
WP Engine Acquires Company Behind ACF, WP Migrate & Better Search and Replace via @sejournal, @martinibuster
WordPress managed web hosting company WP Engine acquires Delicious Brains, makers of plugins used by about 4 million users The post WP Engine Acquires Company Behind ACF, WP Migrate & Better Search and Replace appeared first on Search Engine Journal.
Does Marketing Really Matter? (8 Benefits That Show It’s Critical)
Many small businesses don’t think they “do marketing,” or need to “do marketing.” In fact, around 37% of small businesses in a survey of 500 small businesses don’t have a website to market their products and services. The basis for this line of argument for many of them is that they’re too busy trying to get customers through the door to be bothered about “fancy marketing.” However, marketing is a more effortless and surer way to bring in the business they want. This article will reveal some benefits of digital marketing for small businesses and show that marketing truly matters […]
Twitter To Roll Out Notifications For Search Terms via @sejournal, @MattGSouthern
Twitter has been spotted working on a new feature that will allow users to subscribe to push notifications for specific search terms. The post Twitter To Roll Out Notifications For Search Terms appeared first on Search Engine Journal.
Instagram Releases New Reels Features via @sejournal, @BrianFr07823616
Instagram adds new functionality to its short-form video format Reels, providing creators with new ways to engage with audiences. The post Instagram Releases New Reels Features appeared first on Search Engine Journal.
How to Know When You Need a Dedicated Paid Landing Page
The average SEO-focused product page converts at only 2.9 percent, which is among the reasons many companies pursue paid advertising traffic to achieve their goals and KPIs. But creating custom, campaign-specific landing pages is resource-intensive, and not every team has the necessary tools, expertise, or personnel to build the content. So, how do you know if you need a custom page or if you can safely send paid traffic to an organic page and still achieve your KPIs? This three-step, data-driven evaluation helps answer this question. Paid vs. SEO landing pages — why have both? Before diving into the evaluation […]
LinkedIn Company Pages: The Ultimate Guide [+ 10 Best Practices]
LinkedIn Pages allow users to discover, follow, and find new roles at their favorite businesses. But they’re not just useful for job seekers and professionals. If you own a business, organization, or other institution, you can use LinkedIn Company Pages to connect with your audience and strengthen your brand image. A lot happens on LinkedIn. People post updates, professionals seek new jobs, salespeople pitch prospective customers, and LinkedIn members of all kinds connect, chat, and build relationships. With more than 800 million members, this level of activity comes as no surprise. LinkedIn Company Pages provide a unique way for your […]
The 23 Best Google Chrome Extensions for SEO
The importance of using a great SEO Chrome extension can’t be overstated. SEO is essential if you want your site to rank on Google, and the right extension can help you automate research and analysis, leading to a more effective SEO strategy. With so many SEO Chrome extensions available, marketers often find themselves spending more time finding a great fit than getting actionable analytics. To help you navigate the crowded world of Chrome extensions, we’ve come up with a list of our favorites for SEO. Best SEO Extensions for Google Chrome 1. MozBar Price: Free; MozBar Premium, free 30-day trial, […]
WordPress Jetpack Now Available As Six Plugins via @sejournal, @martinibuster
WordPress parent company Automattic announced a modular approach to the all-in-one Jetpack that allows users to choose only the features they need. The post WordPress Jetpack Now Available As Six Plugins appeared first on Search Engine Journal.
8 Machine Learning Examples From Brands To Inspire Digital Marketers via @sejournal, @KaitlynnFrank
Humans and machines can work together to create more meaningful customer experiences using machine learning. Get inspired by 8 winning examples. The post 8 Machine Learning Examples From Brands To Inspire Digital Marketers appeared first on Search Engine Journal.