Creative Data Networks
23 Conversion Rate Optimization Tools for Research, Feedback, Analytics & More
Believe it or not, driving traffic to your website — albeit challenging — isn’t enough to sustain your business. To truly leverage that investment in traffic, marketers must use conversion rate optimization, or CRO, to convince said traffic to complete the desired action. The list below outlines many helpful tools for marketers looking to optimize their conversion rates. From high-level changes like landing page and email design and inspiration to in-depth insights on how your visitors navigate through your content, these tools will help you improve your site’s performance. To help you understand the tools and their uses, we’ve also […]
WordPress Elementor Plugin Remote Code Execution Vulnerability via @sejournal, @martinibuster
A Remote Code Execution Vulnerability discovered in the Elementor Website Builder plugin that can lead to full site takeover The post WordPress Elementor Plugin Remote Code Execution Vulnerability appeared first on Search Engine Journal.
AdSense Pausing Monetization On Some Ukraine Related Topics via @sejournal, @martinibuster
Google sent a reminder to publishers that expands on current policy related to showing ads on content about the war on Ukraine The post AdSense Pausing Monetization On Some Ukraine Related Topics appeared first on Search Engine Journal.
How to Identify Whether Your Increased Traffic Is Spam
Traffic has spiked — hallelujah! This is what you’ve been working towards! Pause: before you start celebrating, it’s good to do your due diligence and make sure that glorious, spiked blue line under “All Users” is in fact genuine users visiting the site, and not spam. The checklist to determine whether or not increased traffic is spam is not too difficult to follow. You’ll probably know in 10 minutes whether it’s time to do a celebratory dance, or if you need to solve a problem. Either way, today you’re going to do something valuable. Before taking action on that pesky […]
8 Discontinued Social Media Channels and Features (+Why They Never Took Off)
What was the first social network you ever joined? While many people will recall it being Facebook or Twitter, others might remember some of the earlier, less popular social networks. You know, like Friendster, Open Diary, and Orkut? A lot of these original social networks go forgotten, but that doesn’t make their stories any less important. After all, these networks laid the groundwork for the social media giants we use today. In this blog post, we’ll dive into the stories of some of the earliest social networks — and why they didn’t stick around. From Six Degrees to Snapchat: A […]
Integrated Media Planning: What It Is and How to Adopt it In Your Marketing Strategy
A few months ago, while I was driving to the airport, I saw a billboard for Kim Kardashian’s company, SKIMS. A week later, I saw ads on Instagram, then a SKIMS segment on “Keeping Up With the Kardashians.” I had one of those moments where I thought “SKIMS is showing up everywhere!” That’s because the company has an integrated media planning strategy. A few months after these events, when I was shopping for shapewear for my wedding, guess what brand I thought of? (Spoiler alert: it was SKIMS.) That’s why, as a marketer, having an integrated media plan is important […]
Amazon Raises Affiliate Commission Rates via @sejournal, @martinibuster
Amazon announces a limited time increase in commission rates. How does it compare to pre-Covid commission percentages? The post Amazon Raises Affiliate Commission Rates appeared first on Search Engine Journal.
How Do Tracking Pixels Affect Site Speed? Ask The PPC via @sejournal, @navahf
Learn more about the impact Meta’s tracking pixel has on site speed and what you can do about it, with PPC pro Navah Hopkins. The post How Do Tracking Pixels Affect Site Speed? Ask The PPC appeared first on Search Engine Journal.
WordPress Reconsiders WebP By Default Proposal via @sejournal, @martinibuster
WordPress announced a decision to formally reassess the highly controversial WebP by Default feature The post WordPress Reconsiders WebP By Default Proposal appeared first on Search Engine Journal.