brands / 171 posts found
Jenkins the Valet: The Rise, Fall, and Rebirth of the Azurian PFP
Web3 has seen many instances of Bored Ape holders monetizing their NFTs, taking full advantage of their IP rights through ape-branded clothing brands, food retailers, or other ventures. While there are 10,000 Bored Ape NFTs, some have gained more popularity than others due to these creative business endeavors. A prime example is Jenkins the Valet, a fictional character created by Tally Labs and dramatized around Bored Ape #1798, who acts as the Head Valet of the Bored Ape Yacht Club. But Jenkins’ story isn’t that straightforward. To help tell it, along with the story of Tally Labs’ subsequent controversial Azurbala […]
Marvel Studios Founder on Comics, Stan Lee, and NFTs
Everyone knows Marvel Studios. The production juggernaut fundamentally changed the entertainment landscape when it began the Marvel Cinematic Universe in earnest with the release of Iron Man in 2008. Fifteen years and over $25 billion in revenue later, the company continues to put out movies and streaming shows that expand on the characters under its banner. What people may not know is the person behind it all: David Maisel, the man who spearheaded that cinematic universe and was named chairman of Marvel Studios in March 2007. Maisel is responsible for getting the company to produce films of the characters it […]
OpenSea Pro: The NFT Giant’s Answer to Blur?
OpenSea has been stuck between a rock and a hard place for the last six months. In that time, its first real competitor — Blur, the NFT marketplace and aggregator — broke onto the scene, siphoning off the majority of trading volume from the once untouchable ruler of the NFT seas. The development caused a stir in the NFT community in more ways than one; renewed discussion on creator fees (royalties) have come to the fore, complaints of market manipulation at the hands of power traders abound, and questions of just how web2 the NFT community wants Web3 to be […]
Runway: World of Women Merch and Yuga Labs x Gucci Drop
Welcome back to Runway, where we report to you from the frontlines of the digital fashion revolution. The week has felt like the quietest one yet for digital fashion. But perhaps that’s because we’re all still buzzing from Metaverse Fashion Week, or gearing up for the third NFT NYC conference in 17 months. Despite the neverending conference fatigue, we’re excited to report that digital fashion will be a major focus next week in New York. FUTURE+, a brand new concept from Ashumi Sanghvi the founder of MAD Global will launch their membership platform fully dedicated to connecting fashion, beauty, retail, […]
Exclusive: Bugatti and Asprey Unveil The Most Expensive NFT Inscribed on the Bitcoin Blockchain
The Bugatti family was known for producing luxury goods long before they entered the automobile industry. Rembrandt Bugatti gained fame as a talented sculptor in the late 1800s and early 1900s, while Carlo Bugatti specialized in designing and manufacturing Art Nouveau furniture during the same era. Carlo, father of Ettore Bugatti — who eventually founded the car manufacturing company — once said: “The purest perfect shape of nature is the egg.” This statement has stayed with the family for generations and served as the impetus for the collaboration between Bugatti and Asprey Studio in early 2022. Now, the two iconic […]
Uncovering Nakamigos: The Origins, Rumors, and What We Know So Far
The Nakamigos NFT project is raising eyebrows in the Web3 community. After coming onto the scene with a March 23 public mint, the collection took only four days to surpass NFT giant Bored Ape Yacht Club in lifetime trades and has done 5,423 ETH (nearly $6 million) in trading volume on the secondary market at the time of writing. The collection’s success arguably rests on two things, neither of which fail to spark interest in Web3 spheres: the proven track record of its founder and the wildly-speculative intrigue of the project’s origin and associations. Here, we take a look at […]
Do BAYC Holders Really Want Gucci in Their Metaverse?
Luxury fashion house Gucci is doubling down on its Web3 ventures. Although the brand has maintained an elusive presence on the blockchain thus far, the recent announcement of a partnership with Yuga Labs’ coveted Otherside metaverse project has set the NFT space abuzz with speculation. While the companies had previously indirectly collaborated on offerings, this latest team-up is set to be a more robust and ongoing initiative centered within the broad-scale Yuga and Bored Ape Yacht Club metaverse. But, given Gucci’s past in Web3, is this something that will actually be of desire and benefit to those who hold Yuga […]
Runway: A Conversation with Lady Phe0nix
Welcome back to Runway, where we report to you from the frontlines of the digital fashion revolution. Not related to digital fashion but no less critical, Jeremy Scott is stepping down from the Italian designer label Moschino after 10 years. Who can remember what Moschino was like before the teddy bears, the burgers, and the McDonald’s insignia splashed across the runways? This week, we were lucky enough to sit down with Lady Phe0nix for an in-depth interview on how she has shaped the future of digital fashion. From there, we’ll dive into what you may have missed this week in […]
The Now Pass Mint Is Officially Live
The Alpha: The Now Pass, a collection of 2,750 NFTs set to help build the future of tokenized media, has arrived. The Now Pass grants holders access to the Now Network, an ecosystem containing nft now’s industry-defining tokenized media initiatives based on community, rewarding participation, and progressive decentralization. The Now Pass mint is officially live — head to nowpass.xyz to grab yours. Phase One begins on March 23 at 10 am ET, Phase Two on March 23 at 2 pm, and Phase Three — the public sale of the NFTs — starts on March 24 at 9 am. Mint details […]
The Now Pass Mint Details Have Been Unveiled
The Alpha: The Now Pass collection of 2,750 NFTs offering exclusive access to nft now’s ecosystem is here. Produced by the N3 Foundation, the NFTs will be released in three minting phases at nowpass.xyz. Phase One begins on March 23 at 10 am ET, Phase Two on March 23 at 2 pm, and Phase Three — the public sale of the NFTs — starts on March 24 at 9 am. Dive deeper Traditional media isn’t just problematic, it’s broken. With the rise of social media and programmatic advertising in the last two decades, media outlets have become addicted to the […]