Creating content that works requires you to make informed decisions as opposed to relying on guesswork or throwing spaghetti at the wall to see what sticks. To make these informed decisions, you need to focus on data-driven marketing and how it can help you collect, analyze, and apply data to your content. If you’re running out of blog ideas and unsure how to use data in your content, keep reading to learn the best ways to use data before, during, and after the content creation process. How to Use Data in Content Creation Let’s consider how to use data properly […]

There are more types of charts and graphs than ever before because there’s more data. In fact, the volume of data in 2025 will be almost double the data we create, capture, copy, and consume today. This makes data visualization essential for businesses. Different types of graphs and charts can help you: Motivate your team to take action Impress stakeholders with goal progress Show your audience what you value as a business Data visualization builds trust and can organize diverse teams around new initiatives. Let’s talk about the types of graphs and charts that you can use to grow your […]