digital fashion / 23 posts found
Now Runway: Givenchy Celebrates Pride Month With Metaverse Exhibition
Welcome back to Now Runway, where we report to you from the frontlines of the digital fashion and luxury revolution. As Paris Fashion Week creates headlines and speculation — mostly around Pharrell Williams’ debut show for Louis Vuitton — we are happy to report that IRL Fashion Weeks do not slow down the digital fashion cycle. Here’s what you missed in the last week, from Givenchy Beauty celebrating Pride Month on Spatial to Nike teaming up with Fortnite. Givenchy Beauty Givenchy Beauty is celebrating Pride Month by unveiling an exhibition in the metaverse called the “Givenchy Beauty Pride Gallery.” Hosted […]
Now Runway: Puma Introduces Black Station 2 Featuring New Explorable Worlds
Welcome back to Now Runway, where we report to you from the frontlines of the digital fashion and luxury revolution. We’re eagerly awaiting all things Paris Fashion Week. For those attending IRL, please report back on how authentic the pigeon shit looks on the newest networked product courtesy of the gmoney x Jeff Staple collab for 9dcc. Credit: gmoney/Jeff Staple In the meantime, here’s what you may have missed this past week: Fewocious and Adidas collaborating on a mint pass and physical shoe release, Puma upping their metaverse game, a DressX collab with TikTok sensation, Mackenzie Turner on Roblox, and […]
Now Runway: Wear Your Chromie Squiggles on Your Sleeve
Welcome back to Now Runway, where we report to you from the frontlines of the digital fashion and luxury revolution. Earlier this week, we helped break the news of the collaboration between The Fabricant and Highsnobiety on our Twitter. We couldn’t be more excited to own our very first varsity jacket (digital or otherwise). Prada TimeCapsule releases a new floral jersey in time for our European summer, Charlie Cohen is bringing us along to the next evolution of gaming and fashion, Snapchat Bitmojis just got an upgrade in the form of a Band Tee and Chromie Squiggles now come in […]
Now Runway: Claire Silver Collaborates with RSTLSS on Digital Fashion Mint
Welcome back to Now Runway, where we report to you from the frontlines of the digital fashion and luxury revolution. If you thought either space was quieting down as we amp up our summer travel plans, we have big news for you. DotSwoosh, Nike’s latest Web3 activation, officially launched Our Force 1 virtual boxes. In just one day, they sold more than 55,000, totaling over $1 million, with 30,000 unique members. AI Fashion Week, which launched this past month in New York, has named its winners. First place went to José Sobral — AKA paa.tiff — with his Futuristic Old […]
RTFKT’s Cryptokicks Back on Track? Here’s What You Need to Know
In a highly anticipated move, RTFKT has initiated the claim process for its Cryptokicks iRL sneakers. Web3 first got a glimpse at Cryptokicks at nft now’s The Gateway, where the physical, NFT-backed shoes were revealed to have groundbreaking features such as customizable lighting, auto-lacing, wireless charging, and much more. Now holders of NFTs from the Cryptokiks iRL collection have finally been given a timeline of when they can expect their corresponding physical sneakers to arrive. And it all has to do with “unhubbing” and “forging.” Claiming your kicks When the Cryptokicks collection was first introduced back in December, RTFKT simultaneously […]
Now Runway: This Ledger Case Is the Must-Have Web3 Fashion Accessory
Welcome back to Now Runway, where we report to you from the front lines of the digital fashion revolution. We may be the reason Gmoney is being referred to as the “Kim Kardashian of Web3” after a champagne-induced conversation in Paris where this column was born — and we aren’t mad about it. Here’s what you may have missed this past week — from Ledger’s newest must-have accessory that we are already coveting to Renault’s newest NFT collection, and a cheeky look into AI fashion subverting Renaissance art. Ledger x Ambush Ledger, a renowned provider of cryptocurrency hardware wallets reveals its […]
Runway: Reporting From The Inaugural AI Fashion Week
You’ve heard of Metaverse Fashion Week, New York Fashion Week, Paris Fashion Week, and more. Now, we’re excited to report that there’s a new fashion week to keep an eye on. Brought to you by AI creative studio Maison Meta, AI Fashion Week — backed by e-commerce platform Revolve Group — debuted on April 20 in New York City. Maison Meta is responsible for the first AI-generated collection and ad campaign for Moncler Genius as well as the generated AI campaigns for Pangaia, and other global brands. Spanning two days and clocking over 1,000 visitors, the event held at Spring […]
Runway Exclusive: An Inside Look at Digital Fashion Platform DRAUP
Welcome back to Runway where we report to you from the front lines of the digital fashion revolution. Today, we bring you exclusive visuals from DRAUP, a digital fashion platform by Dani Loftus (creator of This Outfit Does Not Exist) launching April 25. Backed by Variant Fund, Flamingo DAO, Ian Rogers, GMoney, Cozomo de’ Medici, Trevor McFedries, and others, DRAUP proposes a mission of “expanding the creative and technological bounds of digital fashion.” Each collection created under DRAUP’s in-house brand is done so in collaboration with a pioneering artist. The inaugural collection, #00: Seen On Screen, features Nicolas Sassoon who […]
Runway: Future+ Gives Glimpse into the Future of Digital Fashion
The Alpha Future+ is a new IRL/URL platform designed to connect fashion, beauty, luxury, and retail executives with Web3 creators, blockchains, and digitally native brands. Ashumi Sanghvi, the CEO and founder of MAD Global, launched Future+ in partnership with Samsung. The company held its much-anticipated launch event on April 12, 2023, at Samsung’s New York Flagship during NFT.NYC. The program featured panels with top executives, industry insiders, and influential brand representatives across fashion, luxury, retail, and gaming. Dive deeper Welcome back to Runway, where we report to you from the frontlines of the digital fashion revolution. In the last few […]
NFT100 Spotlight: Megan Kaspar on Investing in Digital Fashion
Megan Kaspar, the co-founder and managing director of FirstLight, is widely recognized as a savvy investor and trailblazer in the digital fashion realm. In October 2021, she made headlines as the first person to showcase NFT clothing during a video interview. Kaspar’s pioneering spirit also earned her a feature in Haute Living’s Miami issue wearing a digital ensemble by luxury fashion brand Fendi. Kaspar has been a crypto enthusiast from the beginning and is now a founding member of Red DAO, an organization focused on fashion and blockchain. She is a consistent investor in leading projects like DressX, supporting the […]