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Hermès Wins NFT Trademark Lawsuit

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The Alpha: It’s a big day for legal precedent in Web3, as the lawsuit between luxury brand Hermès International SA, and Mason Rothschild, the artist behind the controversial MetaBirkin NFT project, has been settled. After six days of proceedings in a Manhattan courtroom, the ruling came back that Rothschild’s sale of handbag-inspired NFTs violated Hermès’ rights to the “Birkin” trademark. A nine-person jury issued a verdict on Wednesday, February 8, awarding Hermès $133,000 in total damages and finding that Rothschild’s NFTs aren’t protected speech under the First Amendment. With regulation surrounding crypto and NFTs still vastly unestablished, this case will likely […]

Microsoft Advertising Launches Audience Segments For Valentine’s Day via @sejournal, @MattGSouthern

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Microsoft Advertising has updated its platform with several new features, including automated bidding and last-touch attribution, in-market audience segments, and conversion tracking enhancements. The post Microsoft Advertising Launches Audience Segments For Valentine’s Day appeared first on Search Engine Journal.

Google’s New AI-Powered Features: Search Just Got Smarter via @sejournal, @MattGSouthern

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Google is adding new AI-powered features to Google Lens and multisearch. Learn how these new features make searching easier and more efficient. The post Google’s New AI-Powered Features: Search Just Got Smarter appeared first on Search Engine Journal.

Google Maps Brings A New Level Of Interactivity To Your Journey via @sejournal, @MattGSouthern

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See how Google is using AI to create a more intuitive and interactive map experience with immersive view, AR navigation, and features for EV drivers. The post Google Maps Brings A New Level Of Interactivity To Your Journey appeared first on Search Engine Journal.

The Future of NFTs? Legal Experts Respond to the Hermès Lawsuit

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In 2023, new rules and regulations are entering the NFT space at an unprecedented pace. The collapse of FTX kicked Web3 regulation into overdrive, and prominent NFT projects are being investigated for fraud. Yet, perhaps the best evidence of this turning of the tide is the recent resolution of Hermès v. Rothschild trademark lawsuit. Last year, Hermès International sued artist Mason Rothschild for trademark infringement following the release of MetaBirkins — a collection of 100 NFT Birkin bags covered in faux fur in a range of colors and designs. On February 8, 2023, Hermès won the lawsuit. A jury found that Rothschild’s […]

Google Sets The Record Straight: AI Content In Search Results via @sejournal, @MattGSouthern

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Google has released a statement regarding its approach to AI-generated content in its search results, along with updated guidance for publishers. The post Google Sets The Record Straight: AI Content In Search Results appeared first on Search Engine Journal.

Jack Butcher’s Checks Derivatives Have Taken Over Web3

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Without a doubt, Jack Butcher’s Checks VV is taking over Web3. What began as an artistic experiment and social commentary on the concepts underpinning Web2 and Web3 has grown well beyond the walls of its own making. At this point, Checks’ identity has shown up in derivative projects that span everything from early 2000s memes to Web3 tropes to classical art. The official Checks VV website features a page dedicated to these derivatives and currently displays 415 of them. Hell, we even gave our logo the Checks VV treatment. Given the breadth and depth of Checks’ reach, we may be […]

Reddit and NFL Drop Super Bowl LVII Collectible Avatars

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The Alpha: Reddit’s Collectible Avatars (which are definitely not NFTs) are back. After teasing their release last week, the social media platform dropped the Super Bowl LVII x Reddit Collectible Avatar collection yesterday in collaboration with the NFL. The NFTs are free and, like Reddit’s previous drops, provide owners with unique benefits on the platform. Users can choose between four types of NFTs to mint: an Eagles, Chiefs, The Champs, or LVII Super Fans collectible. Redditors are limited to minting one per account. So far, more than 651,800 of the avatars have been minted. Currently, the collection has a floor […]

Microsoft Announces ChatGPT Capabilities Coming To Bing via @sejournal, @MattGSouthern

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Microsoft announces ChatGPT integration into Bing and the Edge browser to enhance user experience and productivity. The post Microsoft Announces ChatGPT Capabilities Coming To Bing appeared first on Search Engine Journal.

From Competitors To Partners: Conductor Acquires Searchmetrics via @sejournal, @MattGSouthern

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Conductor and Searchmetrics join forces to offer a comprehensive SEO solution for customers. Learn more about the impact of this acquisition. The post From Competitors To Partners: Conductor Acquires Searchmetrics appeared first on Search Engine Journal.
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