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6 Image Optimization Tips From Google via @sejournal, @MattGSouthern

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In a new video from Google, Developer Advocate Alan Kent shares six tips for optimizing images for ecommerce websites. The post 6 Image Optimization Tips From Google appeared first on Search Engine Journal.

Is Google Okay With Multiple Variations of the Same Content? via @sejournal, @martinibuster

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Google’s John Mueller is asked if “plagiarizing” one’s own content was okay. Mueller’s response teaches a valuable lesson The post Is Google Okay With Multiple Variations of the Same Content? appeared first on Search Engine Journal.

Top Creator Economy & Video Ads Insights From IAB NewFronts via @sejournal, @gregjarboe

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Whether you’re a media buyer, ad executive, or creative, discover what’s happening in the industry with these highlights from the 2022 IAB NewFronts event. The post Top Creator Economy & Video Ads Insights From IAB NewFronts appeared first on Search Engine Journal.

Performance Max Campaigns Driving Growth In Google Ads Revenue via @sejournal, @brookeosmundson

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Performance Max campaigns were one of the highlights during Google’s Q1 earnings call where the company reported strong growth in ad revenue. The post Performance Max Campaigns Driving Growth In Google Ads Revenue appeared first on Search Engine Journal.

Google Answers if Meta Description Matters for Rankings via @sejournal, @martinibuster

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Google’s John Mueller answers if the Meta Description tag matters for ranking purposes The post Google Answers if Meta Description Matters for Rankings appeared first on Search Engine Journal.

Updated Astra WordPress Theme Offers Stronger Performance via @sejournal, @martinibuster

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Astra WordPress theme, used by nearly 2 million websites, released a new version that delivers faster performance and many UI and design improvements The post Updated Astra WordPress Theme Offers Stronger Performance appeared first on Search Engine Journal.

LinkedIn Changes How It Ranks Content via @sejournal, @BrianFr07823616

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Changes to LinkedIn’s feed algorithm aim to provide users with better, more relevant content and spark discussion. The post LinkedIn Changes How It Ranks Content appeared first on Search Engine Journal.

Google Deprecates Some Image and Video Sitemap Extensions via @sejournal, @martinibuster

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Google announced that it is deprecating several image and video sitemap tags and attributes The post Google Deprecates Some Image and Video Sitemap Extensions appeared first on Search Engine Journal.

A Crypto Journalist is Using NFTs as Tickets to a Digital Book Club

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Nearly everything is going digital these days — partially thanks to the ongoing COVID-19 pandemic — but also as a result of our ever-evolving technology. In the past two decades, we’ve even seen the simple act of reading a book take on an increasingly digital form. So too has one of the core community experiences of any avid reader: the book club. Earlier this month, renowned Web3 journalist Laura Shin kicked off a series of Discord-hosted book club meetings to help promote the launch of her new book The Cryptopians: Idealism, Greed, Lies, and the Making of the First Big […]

Everything to Know About the Massive Rise in Ethereum Name Service (ENS) NFTs

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Imagine having to write out the numerical IP address for a website every time you wanted to visit. To navigate to nft now you’d have to type out 104.22.65.85, and for Google, you’d need to enter 172.217.18.196. Thanks to the Domain Name System (DNS) though, we don’t have to memorize these strings of numbers. Though they’re considered cutting-edge tech, cryptocurrency and NFTs still use a search protocol similar to the old IP search model. Every time you need to send ETH to a friend’s wallet, for example, you either scan their QR code or copy an incredibly lengthy wallet address […]
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