Paid Media / 128 posts found
Google Ads 2024 Recap: With An Eye To 2025 via @sejournal, @adsliaison
Get insights into the top trends and launches in Google Ads. Learn how to engage audiences and drive better results with the latest advertising products. The post Google Ads 2024 Recap: With An Eye To 2025 appeared first on Search Engine Journal.
Using Google Merchant Center Next For Competitive Analysis via @sejournal, @gilgildner
Boost your ecommerce sales with Google Merchant Center Next. Learn how this advanced tool can help you manage and optimize your product listings. The post Using Google Merchant Center Next For Competitive Analysis appeared first on Search Engine Journal.
Performance Max For Ecommerce: Advanced Strategies And Pitfalls To Avoid
Discover how to succeed with Performance Max for ecommerce and implement a strategic campaign segmentation approach to maximize conversions. The post Performance Max For Ecommerce: Advanced Strategies And Pitfalls To Avoid appeared first on Search Engine Journal.
[B2C Marketers] 5 Tips To Drive More Revenue With Google Ads AI via @sejournal, @invoca
B2C Marketers: Discover five essential Smart Bidding strategies for Google Ads that can maximize your ad budget and boost revenue. The post [B2C Marketers] 5 Tips To Drive More Revenue With Google Ads AI appeared first on Search Engine Journal.
Ask A PPC: Should I Pause My Expanded Text Ads via @sejournal, @navahf
Is it time to pause your expanded text ads? Find out the latest data and considerations for optimizing your ad campaign. The post Ask A PPC: Should I Pause My Expanded Text Ads appeared first on Search Engine Journal.
Tips For Running Paid Media Campaigns In Highly Regulated Industries via @sejournal, @timothyjjensen
Learn how to adapt paid media strategies to account for stricter approval processes and platform regulations within nuanced industries The post Tips For Running Paid Media Campaigns In Highly Regulated Industries appeared first on Search Engine Journal.
Optimizing International PPC Campaigns: Best Practices For Keyword Localization via @sejournal, @brookeosmundson
Unlock global PPC success with expert tips on keyword localization, tailored bidding, and creative adaptation. Learn how to optimize international campaigns for maximum impact. The post Optimizing International PPC Campaigns: Best Practices For Keyword Localization appeared first on Search Engine Journal.
Ad Copy Tactics Backed By Study Of Over 1 Million Google Ads via @sejournal, @navahf
Learn how to optimize your ad copy using data-backed tactics. Get insights from a study analyzing over 1 million Google Ads. The post Ad Copy Tactics Backed By Study Of Over 1 Million Google Ads appeared first on Search Engine Journal.
How To Set Up Your First Paid Search Campaign via @sejournal, @brookeosmundson
Learn how to set up your first paid search campaign with this step-by-step guide, covering goals, keyword research, ad copy, and more. The post How To Set Up Your First Paid Search Campaign appeared first on Search Engine Journal.
Fuel Your Lead Goals: How To Optimize Value-Based Bidding For Maximum ROI via @sejournal, @adsliaison
Learn when to start analyzing, which metrics to focus on, and what to adjust to prioritize more of the leads that matter to your business. The post Fuel Your Lead Goals: How To Optimize Value-Based Bidding For Maximum ROI appeared first on Search Engine Journal.