PPC / 281 posts found
Google To Curb Microtargeting In Consumer Finance Ads via @sejournal, @MattGSouthern
Google tightens personalized ad policy, banning microtargeting for financial services ads to protect user privacy. The post Google To Curb Microtargeting In Consumer Finance Ads appeared first on Search Engine Journal.
Firefox URL Tracking Removal – Is This A Trend To Watch? via @sejournal, @martinibuster
Momentum appears to be growing to omit tracking data from URLs. How far could it go and will it affect online marketing? The post Firefox URL Tracking Removal – Is This A Trend To Watch? appeared first on Search Engine Journal.
In the Hot Seat: Google’s Search Ads Stir Controversy On Questionable Websites via @sejournal, @brookeosmundson
A recent report brings ethical, transparency, and brand safety concerns for advertisers around Google’s Search Partner network and where ads are shown. The post In the Hot Seat: Google’s Search Ads Stir Controversy On Questionable Websites appeared first on Search Engine Journal.
SEO Vs. PPC: Pros, Cons & Differences via @sejournal, @brookeosmundson
Wondering if your business should prioritize SEO vs PPC? Read on to see how both strategies can fit into your holistic digital marketing strategy. The post SEO Vs. PPC: Pros, Cons & Differences appeared first on Search Engine Journal.
Google Performance Max: Everything You Need To Know via @sejournal, @brookeosmundson
Learn everything you need to know about Google’s most automated and prioritized campaign type, Performance Max. The post Google Performance Max: Everything You Need To Know appeared first on Search Engine Journal.
Automatically-Created Assets (ACA): AdsLiaison Answers 5 Top Questions via @sejournal, @kristileilani
Discover the ins and outs of Google Ads’ Automatically-Created Assets (ACA) with these frequently asked questions and answers from AdsLiaison. The post Automatically-Created Assets (ACA): AdsLiaison Answers 5 Top Questions appeared first on Search Engine Journal.
Microsoft Advertising Shares Holiday Season Marketing Playbook via @sejournal, @kristileilani
Discover Microsoft Advertising’s insights for maximizing holiday sales from its free 30-page Festive Holiday Marketing Playbook. The post Microsoft Advertising Shares Holiday Season Marketing Playbook appeared first on Search Engine Journal.
One-On-One With DuckDuckGo: Inside The Private Search Alternative via @sejournal, @MattGSouthern
In an exclusive interview, DuckDuckGo details its privacy-focused ad partnership with Microsoft, which aims to rethink digital marketing without compromising user privacy. The post One-On-One With DuckDuckGo: Inside The Private Search Alternative appeared first on Search Engine Journal.
Microsoft Advertising Updates: More Emails About Non-Compliant Ads via @sejournal, @MattGSouthern
Microsoft Advertising is sending increased policy violation email alerts to inform customers faster when ads or keywords are disapproved. The post Microsoft Advertising Updates: More Emails About Non-Compliant Ads appeared first on Search Engine Journal.
Mastering PPC In 2024: Trends To Inform Your Strategy via @sejournal, @sejournal
Download our PPC Trends 2024 ebook, featuring insights from 13 industry experts. Discover what to focus on and avoid for a successful year ahead. The post Mastering PPC In 2024: Trends To Inform Your Strategy appeared first on Search Engine Journal.