PPC / 260 posts found
Google’s New AI-Powered Ad Campaigns: Demand Gen & Video View via @sejournal, @MattGSouthern
Google announces Demand Gen and Video View, AI-powered ad campaigns to enhance mid-funnel reach and offer business insights. The post Google’s New AI-Powered Ad Campaigns: Demand Gen & Video View appeared first on Search Engine Journal.
How To Start Optimizing Your Offline Conversions With Google Ads [Webinar] via @sejournal, @hethr_campbell
Boost your Google Ads ROI. Learn to optimize offline conversions at our live webinar. Transform ad strategies, maximize returns. The post How To Start Optimizing Your Offline Conversions With Google Ads [Webinar] appeared first on Search Engine Journal.
Google’s Fight Against Ad Policy Violations: An Interview with Alejandro Borgia, Director of Ad Safety via @sejournal, @MattGSouthern
Google’s Director of Ad Safety speaks to increasing efforts to combat ad policy abuses, suspending millions of accounts, and launching the Ads Transparency Center. The post Google’s Fight Against Ad Policy Violations: An Interview with Alejandro Borgia, Director of Ad Safety appeared first on Search Engine Journal.
Microsoft Store Ads Go Global & New Features Revealed via @sejournal, @MattGSouthern
Microsoft Store Ads expands globally, introducing new features to streamline advertising and broaden reach. The post Microsoft Store Ads Go Global & New Features Revealed appeared first on Search Engine Journal.
Microsoft Advertising Boosts Analytics & Global Reach In June Update via @sejournal, @MattGSouthern
Microsoft Advertising announces Universal Event Tracking Insights, cross-device attribution model, global expansion, and integration with Pinterest. The post Microsoft Advertising Boosts Analytics & Global Reach In June Update appeared first on Search Engine Journal.
11 Tips To Get The Best Out Of Performance Max Campaigns via @sejournal, @siliconvallaeys
Use 11 tips to optimize your Performance Max campaigns and expect better results while also benefiting from the time savings promised by automated campaign types. The post 11 Tips To Get The Best Out Of Performance Max Campaigns appeared first on Search Engine Journal.
Google Ads Tutorial: Using Automatically Created Assets For Ad Creation via @sejournal, @brookeosmundson
Google’s recent automatically created assets feature takes the copy writing headache away for advertisers. This tutorial breaks down how and when to use it. The post Google Ads Tutorial: Using Automatically Created Assets For Ad Creation appeared first on Search Engine Journal.
Microsoft Introduces Insights For Universal Event Tracking Tags via @sejournal, @kristileilani
Learn more about new website insights available through Microsoft’s Universal Event Tracking tag to help advertisers understand user engagement from ad campaigns. The post Microsoft Introduces Insights For Universal Event Tracking Tags appeared first on Search Engine Journal.
Google Marketing Live 2023: What To Expect In AI Advancements via @sejournal, @kristileilani
Google Marketing Live 2023 will showcase generative AI advancements for Google Ads, Performance Max, and Product Studio for advertisers and merchants. The post Google Marketing Live 2023: What To Expect In AI Advancements appeared first on Search Engine Journal.
PPC 101: Expert Insights To Enhance Your Strategy via @sejournal, @sejournal
Get your copy of PPC Expert Tips now and learn pro techniques on how to maximize your ad spend with cost-effective campaigns. The post PPC 101: Expert Insights To Enhance Your Strategy appeared first on Search Engine Journal.