PPC / 287 posts found
Google Marketing Live 2024: The Ultimate Recap For Advertisers via @sejournal, @brookeosmundson
After attending Google Marketing Live, SEJ contributor Brooke Osmundson shares the top product updates for Google Ads, covering creatives, media, and measurement. The post Google Marketing Live 2024: The Ultimate Recap For Advertisers appeared first on Search Engine Journal.
Google Provides Guidance To Advertisers On Upcoming Data Privacy Compliance Laws via @sejournal, @brookeosmundson
Google Ads prepares advertisers for changes to its Restricted Data Processing controls as individual state laws will go into effect later this year. The post Google Provides Guidance To Advertisers On Upcoming Data Privacy Compliance Laws appeared first on Search Engine Journal.
How To Use The Google Ads Search Terms Report via @sejournal, @brookeosmundson
Discover the hidden powers of the Google Ads Search Terms Report to help maximize your Google Ads strategy and improve ROI. The post How To Use The Google Ads Search Terms Report appeared first on Search Engine Journal.
Google Ads Restricts Brand Names & Logos From AI Image Generation via @sejournal, @MattGSouthern
Google clarifies AI image tools in Ads won’t generate branded product visuals, only generic lifestyle and product images. The post Google Ads Restricts Brand Names & Logos From AI Image Generation appeared first on Search Engine Journal.
Google: Proximity Not A Factor For Local Service Ads Rankings via @sejournal, @MattGSouthern
Google states proximity to the searcher is no longer a primary factor in ranking local service ads. The post Google: Proximity Not A Factor For Local Service Ads Rankings appeared first on Search Engine Journal.
Do More with Less: Navigating Customer Acquisition Challenges for Today’s Enterprises via @sejournal, @lorenbaker
Watch on-demand to learn a scalable and sustainable acquisition framework to support long-term growth objectives in your campaigns. The post Do More with Less: Navigating Customer Acquisition Challenges for Today’s Enterprises appeared first on Search Engine Journal.
Google Performance Max For Marketplaces: Advertise Without A Website via @sejournal, @MattGSouthern
Google launches Performance Max for Marketplaces, letting sellers advertise products without websites. The post Google Performance Max For Marketplaces: Advertise Without A Website appeared first on Search Engine Journal.
Google Ads To Automatically Pause Low-Activity Keywords via @sejournal, @MattGSouthern
Google Ads will automatically pause inactive keywords starting in June. The post Google Ads To Automatically Pause Low-Activity Keywords appeared first on Search Engine Journal.
Maximizing ROI: Expert Insights for Google Shopping Ads Success via @sejournal, @lorenbaker
If you’re an ecommerce brand or retailer, then promoting your products through Google Shopping Ads is likely a large part of your performance marketing strategy. But in today’s competitive market, how can you make sure you’re getting the most return on your ad spend? Join us on May 8 for a live panel discussion with ecommerce experts on how to improve your campaigns and elevate your paid ad strategy. In this engaging session, Bryan Butler, VP of Sales and Marketing at SearchLogic, Joshua Young, Director of E-commerce and Marketing at Mezlan, and Ben Riggle, North American Managing Director for Channable […]
Google Ads Performance Max Updates For Full-Funnel Optimization via @sejournal, @MattGSouthern
Google Ads launches Performance Max updates for full-funnel optimization, audience insights, and testing advertising strategies. The post Google Ads Performance Max Updates For Full-Funnel Optimization appeared first on Search Engine Journal.