SEO / 1456 posts found
7 Big Enterprise Content Marketing Strategies You Need To Know [Webinar] via @sejournal, @hethr_campbell
Enterprise Brands: How valuable is your content to your target audience? Are you seeing higher bounce rates? [RSVP For This Webinar] The post 7 Big Enterprise Content Marketing Strategies You Need To Know [Webinar] appeared first on Search Engine Journal.
Patent Reveals How Google May Interpret Queries Based On Entity Information via @sejournal, @bill_slawski
SEO expert Bill Slawski shares details from a new patent that sheds light on how Google may use entities to interpret queries. The post Patent Reveals How Google May Interpret Queries Based On Entity Information appeared first on Search Engine Journal.
New Google Search Updates & How B2B Marketers Can Use Them To Elevate Efforts
In 2022 Google has made changes that affect what B2B marketers are able to accomplish with its search and advertising offerings, but how can these sometimes subtle changes be utilized to elevate marketing efforts in the year ahead? Google’s recent search updates — and its plans for the year ahead — offer B2B marketers new opportunities and challenges. Here’s a look at five changes, and how they can help improve your B2B marketing efforts in 2022. 1 — Google & The Cyclical Nature of Content Delivery Evolution Gary Illyes, webmaster trends analyst at Google, recently joined fellow Google associates John […]
Get To Know Botify: A Sneak Peek Inside With CEO Adrien Menard via @sejournal, @mirandalmwrites
Perhaps you’ve heard of enterprise crawler-turned-end-to-end-SEO-management solution Botify in the past. But what has the company and its team been up to lately? And perhaps most importantly for this audience – where are they headed and what are they looking for in new SEO talent to help get them there? I had a chance to chat recently with Botify’s CEO, Adrien Menard. Read on for his take on the most pressing challenges and opportunities in enterprise SEO, what’s new with his brand and tool, what Botify is looking for in new SEO hires, and more. What Are The Greatest Analytics […]
Google Says Emojis Won’t Hurt Or Help SEO via @sejournal, @MattGSouthern
Google provides an update on the use of emojis in webpage titles and meta descriptions, saying they’ll neither hurt or help SEO. The post Google Says Emojis Won’t Hurt Or Help SEO appeared first on Search Engine Journal.
5 Big Ways Bing SEO Differs From Optimizing For Google via @sejournal, @ab80
Bing and Google share many of the same ranking signals, but there are also key differences you need to know. The post 5 Big Ways Bing SEO Differs From Optimizing For Google appeared first on Search Engine Journal.
What Are The Top SEO Considerations For Merging Sites? via @sejournal, @RyanJones
A lot can go wrong with site migrations and consolidation. In this Ask An SEO, you’ll find the most important considerations. The post What Are The Top SEO Considerations For Merging Sites? appeared first on Search Engine Journal.
Google Affirms Reciprocal Linking Is Natural In Many Cases via @sejournal, @MattGSouthern
Reciprocal linking isn’t always bad, in Google’s view. In many cases it’s natural to link back to a site that links to yours. The post Google Affirms Reciprocal Linking Is Natural In Many Cases appeared first on Search Engine Journal.
The Top 5 Link Building Strategies (With Examples) via @sejournal, @KaitlynnFrank
Explore proven link building strategies with examples of how they work and what you need to implement them – and learn what to avoid, too. The post The Top 5 Link Building Strategies (With Examples) appeared first on Search Engine Journal.
Google Changes More Than 61 Percent Of Title Tags via @sejournal, @brockcooper1
Page titles have a large impact on click-through rates. A recent study shows Google rewrites page titles more than 60 percent of the time. The post Google Changes More Than 61 Percent Of Title Tags appeared first on Search Engine Journal.