SEO / 1882 posts found
SEO vs. PPC: When to Optimize and When to Pay for Traffic
If you’re struggling to get the word out about your brand new business venture, you’re not alone. Like you, many business owners struggle to acquire customers in the beginning.Balancing the cost, maintenance, and results of a marketing campaign isn’t easy. Most of the time, the solution to this problem is one of two marketing strategies: search engine optimization (SEO) or pay-per-click (PPC) campaigns. But which method is suitable for you? In this article, we’ve explored what you can expect to achieve from each of these acquisition strategies. We’ve also provided some pros and cons of SEO and PPC strategies along […]
How To Build A Recommender System With TF-IDF And NMF (Python) via @sejournal, @ChouinardJC
Build your own Topic Cluster and Recommender Systems using Python and Scikit-learn to improve your internal linking strategy at scale. The post How To Build A Recommender System With TF-IDF And NMF (Python) appeared first on Search Engine Journal.
Google Page Experience Update Starts Rolling Out On Desktop via @sejournal, @MattGSouthern
Google’s Page Experience algorithm update for desktop search results is now rolling out “slowly,” the company confirms. The post Google Page Experience Update Starts Rolling Out On Desktop appeared first on Search Engine Journal.
Vector Search: Optimizing For The Human Mind With Machine Learning via @sejournal, @mirandalmwrites
How is vector search changing the way we search and discover content? Edo Liberty, CEO of Pinecone and former head of Amazon’s AI lab, explains. The post Vector Search: Optimizing For The Human Mind With Machine Learning appeared first on Search Engine Journal.
Poll Implies Most SEOs Don’t Disavow Spammy Links via @sejournal, @martinibuster
Twitter poll seems to indicate that most SEOs choose to ignore spammy links rather than disavow them The post Poll Implies Most SEOs Don’t Disavow Spammy Links appeared first on Search Engine Journal.
Google Says ‘Discovered – Currently Not Indexed’ Status Can Last Forever via @sejournal, @MattGSouthern
The ‘Discovered – Currently not indexed’ status in Google Search Console’s Index Coverage report can last forever as there’s no guarantee every page gets indexed. The post Google Says ‘Discovered – Currently Not Indexed’ Status Can Last Forever appeared first on Search Engine Journal.
How Google Crawls Pages With Infinite Scrolling via @sejournal, @MattGSouthern
Google is capable of crawling webpages that utilize infinite scrolling to a certain extent. Here’s how it works and the impact it has on SEO. The post How Google Crawls Pages With Infinite Scrolling appeared first on Search Engine Journal.
15+ Technical SEO Interview Questions For Your Next Hires via @sejournal, @olgazarzeczna
Hiring a technical SEO specialist? Use these sample interview questions to explore their experience, skills, and level of technical SEO knowledge. The post 15+ Technical SEO Interview Questions For Your Next Hires appeared first on Search Engine Journal.
How To Identify And Reduce Render-Blocking Resources via @sejournal, @BrianHarnish
Reducing page load time improves user satisfaction and search rankings. Learn how to identify and optimize render-blocking resources that could be holding you back. The post How To Identify And Reduce Render-Blocking Resources appeared first on Search Engine Journal.
Google On The SEO Value Of User Comments On Websites via @sejournal, @MattGSouthern
Should you allow users to leave comments on your website? They could help with SEO, as long as you’re able to moderate them, Google says. The post Google On The SEO Value Of User Comments On Websites appeared first on Search Engine Journal.