March 2022 / 398 posts found

Google Sunsetting URL Parameters Tool Next Month via @sejournal, @MattGSouthern

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Google is sunsetting the URL Parameters tool in Search Console next month, the company confirms in an announcement today. The post Google Sunsetting URL Parameters Tool Next Month appeared first on Search Engine Journal.

The Content Marketer’s Guide to Thought Leadership

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Oprah. Dave Ramsey. Seth Godin. Besides being highly successful in business, these people are considered thought-leaders – or experts — in their industry. Similarly, as a marketer, being an expert in your field is crucial. To do that, you have to drive traffic to your site, nurture and convert leads, and build brand authority and reputation. That’s where thought leadership comes in. Below, let’s review what thought leadership is and how to use it in your marketing strategy. We’ll also explore the best examples and types of content you can consider creating. A person or company might use thought leadership […]

How Apple iOS 15’s Impacting Email Marketers [New Data]

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Back in September 2021, the announcement of Apple’s iOS 15 data privacy changes triggered a mass hysteria among email marketers, with some even proclaiming that email marketing as we know it could come to an end.  Considering that Apple Mail and Apple mobile devices make up over 35% of the global email provider market share, those fears didn’t seem too far-fetched. But the question remains – were these fears well-founded or were they false alarms?  Now that enough time has passed to see the impact of data privacy changes, I surveyed 300 email marketers to understand how iOS 15 and […]

WD Presents: New E-Guide, New YouTube Video, and More!

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There’s always so much happening in the Writer’s Digest universe that even staff members have trouble keeping up. As a result, we decided to start collecting what’s on the horizon to make it easier for everyone to know what’s happening and when. This week, we’re excited to announce our new poetry e-guide, our third podcast video on YouTube, and more! **** Announcing Poem-a-Day: 365 Poetry Writing Prompts for a Year of Poeming! Do you want to write more poetry but find yourself struggling to get started? Maybe you’ve hit a rut and are tired of writing about the same old […]

How To Become a Journalist

So, you want to become a journalist? Great choice—there’s never been a greater need for diverse and skilled individuals in the rapidly expanding and evolving news industry. (What Is Investigative Journalism?) Opportunities are no longer limited to the legacy media of television, radio, and print. While mainstream outlets suffer from closures and waning public trust, online platforms are multiplying and thriving. There are openings in both traditional and digital platforms, but just remember that we are trending towards multimedia journalism. News and features are now presented in a multitude of ways, combining text, graphics, images, audio, and video. So keep […]

What Is a Personal Reportage Essay in Writing?

Many writers are probably familiar with how journalistic reporting reads, very fact-based with the 5 Ws and 1 H to go along with an inverted pyramid style of placing the most essential information at the top followed by other pieces of information in descending order of importance. Many writers also have a good idea of what a personal essay is. (What Is a Personal Essay in Writing?) In this post, we’re going to look at what a personal reportage essay is, including what makes it different from other types of essays and when writers may prefer to use this style. […]

How to Rank Seasonal Ecommerce Products via @sejournal, @martinibuster

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Google’s John Mueller answered a question about the difficulties of ranking seasonal products, mentioning how they suspected that structured data might be the reason. John responded with actionable suggestions for how to get seasonal product pages indexed and ranked. Seasonal Product Pages The person asking the question related how their ecommerce client sold seasonal products, such as bakery products specific to various holidays. They related how Google’s structured data requirements resulted in a yellow warning in Google’s structured data test, warning of recommended structured data fields that were missing. The person handling the SEO suggested that this was causing the […]

Best E-Commerce Agencies in the UK with Impressive Case Studies

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With the continuing increase of social media and mobile internet access, people are turning online to get the best offers and prices as never before. So the demand for e-commerce agencies in the UK is increasing among both new and established businesses. Online shopping is even more popular in the UK than in any other … The post Best E-Commerce Agencies in the UK with Impressive Case Studies appeared first on Digital Agency Network.

Why Video is the Future of Content Marketing?

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From advertising to direct emails, there is no lack of marketing tools that e-commerce businesses can draw on to reach consumers and boost sales. But there’s nothing quite like video; 78% of video marketers say video has directly helped increase sales. And with people consuming 18 hours of video online on average per week, up … The post Why Video is the Future of Content Marketing? appeared first on Digital Agency Network.

4 Tips on How To Begin a Novel

You’ve got an idea for a novel, I know you do. Maybe you talk about it all the time, maybe you just silently obsess over it, afraid to spoil the beautiful notion by writing it down. I understand—I’ve done the same thing myself. (Diana Abu-Jaber: On Unearthing Family History) Maybe some ideas are just too pretty to be written. But in a world filled with gatekeepers and critics, I humbly suggest we try not to stand in our own way. Here are some pointers to help you move from dreaming to writing. 1. Mise En Place Cooks know there’s something […]
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