July 2022 / 348 posts found

TLD Experimentation & Authority Building with Publishing and SEO – Ep. 277 via @sejournal, @lorenbaker

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How is decentralized Web 3.0 changing SEO, marketing, and content? Find out in this episode of the SEJ Show with Jon Henshaw. The post TLD Experimentation & Authority Building with Publishing and SEO [Podcast] appeared first on Search Engine Journal.

How Decentralized Web3 Is Changing Online Publishing & SEO – Ep. 277 via @sejournal, @lorenbaker

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How is decentralized Web 3.0 changing SEO, marketing, and content? Find out in this episode of the SEJ Show with Jon Henshaw. The post How Decentralized Web3 Is Changing Online Publishing & SEO [Podcast] appeared first on Search Engine Journal.

Building a Better Search Engine: Lessons From Neeva’s CEO via @sejournal, @MattGSouthern

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Co-founder and CEO of Neeva, Sridhar Ramaswamy, speaks about building an ad-free search engine and lessons learned from 15 years at Google. The post Building a Better Search Engine: Lessons From Neeva’s CEO appeared first on Search Engine Journal.

Improving Your Organic Position On Google: A How-To Guide For Small Businesses

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In the U.S., only 49% of small businesses invest in search engine optimization (SEO). That means more than half of them are leaving traffic, customers, and revenue on the table by not improving their organic position on Google. When you run a small business, especially one that’s brick and mortar, it can be hard to conceptualize the buyer’s journey to your business. Although word-of-mouth is still a popular form of marketing, it’s not the only way customers will find you. More often than not, they’re using Google searches to research the businesses they plan to buy from long before they […]

Linktree for Instagram: How It Works + How to Create One [10 Steps]

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Features come and go on Instagram – one thing that has stayed consistent is the restricted linking options, with brands and creators only able to share one link in their Instagram bio and on Instagram Stories. One solution to this is creating and adding a Linktree to your Instagram. Discover how it can help you share multiple high-quality links. Plus, discover high-quality examples from brands already using the tool. What is Linktree on Instagram? Should you use Linktree for marketing on Instagram? How to Create a Linktree for Instagram How to Add Linktree to Instagram Instagram Linktree Tips Instagram Linktree […]

4 Ways To Use AI Right Now In Your Marketing Program via @sejournal, @VincentTerrasi

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Wondering how to best harness the power of AI and use it to your marketing advantage? Here are a few different ways to get started. The post 4 Ways To Use AI Right Now In Your Marketing Program appeared first on Search Engine Journal.

How TikTok’s Search Algorithms Power Content Discovery via @sejournal, @gregjarboe

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Create inspiring content to entertain well-defined audiences on TikTok. Here’s what you need to know when it comes to search algorithms on this popular platform. The post How TikTok’s Search Algorithms Power Content Discovery appeared first on Search Engine Journal.

Upcoming Drops: July 4-10

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Let’s face it: The NFT space moves really fast. Considering how quickly things can change in the metaverse, a week in NFTs might as well be a month IRL. Don’t get us wrong — the more people onboarded into the space, the merrier. But because of the constant influx of great art and ideas, it’s becoming increasingly difficult to keep up with all the news, launches, and general happenings. Well, you can put the days of endless Twitter and Discord scrolling behind you, as we put together a weekly list of upcoming NFT drops you definitely don’t want to miss. […]

What Is the True Utility of IRL NFT Events?

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Considering the current state of the continuously growing NFT market, the allure of in-person events is undeniable. A spinoff of the many crypto conventions of old, NFT conferences act as both a celebration of community and summits showcasing advancements in industry innovation. But why are they often so tiring, and at times even disappointing? Of course, each NFT event is unique. And interacting face-to-face with fellow NFT enthusiasts in lieu of everlasting DMs and emails is definitely a cause for celebration. But what is the true utility of lengthy and expensive conferences? In 2022, are these conferences themselves actually worth […]

5 NFT Projects on Tezos You Need To Know About

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Looking to dive further into the NFT space? You can start by straying off the virtual beaten path and exploring projects hosted on blockchains besides the monolithic Ethereum network. One such blockchain that’s worth looking into is Tezos. Built by Kathleen and Arthur Breitman in 2017, this blockchain sets itself apart from its contemporaries in a few notable ways. Firstly, it’s capable of evolving and self-amending, which enables programs hosted on it to scale themselves up relatively quickly and reliably. Perhaps more importantly, though, Tezos is also renowned in NFT circles due to how it runs on a Proof-of-Stake consensus […]
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