August 2023 / 292 posts found
Google’s New Core Web Vitals Metric: How To Improve Interaction To Next Paint (INP) via @sejournal, @DebugBear
Learn how Core Web Vitals are changing and what you can do to score well on Interaction to Next Paint, Google’s new page experience metric. The post Google’s New Core Web Vitals Metric: How To Improve Interaction To Next Paint (INP) appeared first on Search Engine Journal.
Google Workspace Announces AI-Powered Security via @sejournal, @martinibuster
Google announces AI-powered security for their Workspace suite of tools The post Google Workspace Announces AI-Powered Security appeared first on Search Engine Journal.
Anthropic To Launch Paid Plans For Access To Claude via @sejournal, @kristileilani
Explore Anthropic’s plans to launch paid plans for Claude.ai, including a survey to determine what users will pay for a premium version of Claude. The post Anthropic To Launch Paid Plans For Access To Claude appeared first on Search Engine Journal.
Map Your Keywords to the Buyer’s Journey and User Intent — Whiteboard Friday
Rejoice takes you through how to map your keywords to both the buyer’s purchasing journey and the relative user intent. Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription Hi. So I’m Rejoice. I’m an SEO account manager for SEO Sherpa, and welcome to this edition of Whiteboard Friday. So I will be talking to you about how to map your keywords to your user intent and the buyer’s journey, so showing you a good framework to use when you’re building out your strategy, doing your keyword research, and sort of […]
Perplexity Announces AI Search Updates And Code Llama Chat via @sejournal, @kristileilani
Explore the latest announcements from Perplexity including updates to AI-assisted search with GPT-3.5 Turbo fine-tuning and access to Code Llama, Meta’s open-source LLM for coding. The post Perplexity Announces AI Search Updates And Code Llama Chat appeared first on Search Engine Journal.
Google Is Now Indexing CSV Files via @sejournal, @martinibuster
Google now indexes CSV files. This is in addition to previously using them via structured data for enhanced search appearances The post Google Is Now Indexing CSV Files appeared first on Search Engine Journal.
Multivariate Testing: How It Differs From A/B Testing
There’s seemingly no end to what you can test in your marketing — conversion rates, offer placements, and even which titles perform better. There’s also no end to the type of test you can run, but two players take center stage: A/B and multivariate testing. Is there a huge difference between them, though? And will my results be affected if I choose the wrong one? Yes, there is a difference, and yes, your results will be affected. Not to fear, though; in this post, we’re going to break down the difference between A/B tests and multivariate tests and tell you […]
Doodles and Crocs Announce Exclusive Footwear Collaboration
Web3 lifestyle and entertainment brand Doodles has joined forces with Crocs, a global leader in casual footwear, in a partnership to merge the physical and digital realms. Doodles and Crocs will release a product lineup that combines traditional fashion with modern technology on August 29. Spearheading the collection is a set of exclusive Doodles x Crocs Classic Clogs and accompanying Jibbitz charms crafted by Burnt Toast, the co-founder of Doodles. Each Doodles x Crocs Classic Clog Bundle comes with a redeemable “Crocs Box” digital collectible. Credit: Doodles x Crocs “We’re beyond excited to announce our collaboration with Crocs. Partnerships rarely […]
Mythical Games Debuts ‘NFL Rivals’: NFL’s Entry into Web3 Gaming
The NFL officially has its first-ever licensed game that incorporates Web3 technology, according to Friday’s press release. “NFL Rivals” embodies a landmark collaboration between the NFL, the NFL Players Association (NFLPA), and next-gen blockchain gaming tech studio Mythical Games, that allows fans to step into the role of a general manager as they work to build and own their teams. Led by gaming industry veterans, the Mythical Games team specializes in building games around player-owned economies and has helped develop major franchises, including Call of Duty, World of Warcraft, Guitar Hero, DJ Hero, Marvel Strike Force, and Skylanders. Gamers First While NFL Rivals […]
Now Runway: Ralph Lauren’s ‘888 House’: A Dreamlike Digital Retail Experience
Ralph Lauren (NYSE: RL) marks a milestone with the introduction of a new icon, The RL 888, a distinctive handbag collection that defines its own style. The RL 888 campaign will underscore the brand’s signature trait of juxtaposition by contrasting the smooth, modern design of the handbag with a rugged, otherworldly landscape. “I am inspired by the beauty of the natural world—a land of contradictions where sky and rugged terrain convene. It is the perfect environment to express the unchanging beauty of The RL 888 and the independent spirit and personal style of the woman who writes her own story […]