Content Marketing / 127 posts found
What’s The Alternative To Spending $7 Million On A Super Bowl Ad? via @sejournal, @gregjarboe
Prevent brands from starting a bonfire of the vanities during 2023’s Big Game. Discover 5 alternatives to spending $7 Million on a Super Bowl ad. The post What’s The Alternative To Spending $7 Million On A Super Bowl Ad? appeared first on Search Engine Journal.
8 Fun & Engaging Content Marketing Trends In Hospitality via @sejournal, @ADiSilvestro
It’s important that hospitality brands show customers they know how to accommodate ever-changing traveler needs. Here’s how successful brands are doing it with content marketing. The post 8 Fun & Engaging Content Marketing Trends In Hospitality appeared first on Search Engine Journal.
5 Ways to Build B2B Content That Resonates With Your Audience, and Why They Work
B2B marketing has a content problem: there’s more of it all the time… and the people we actually want reading it have started tuning it all out. We can’t exactly stop the content deluge (look, we’re even contributing to it right now!), so instead we’ve got to figure out: Why are decision makers tuning out content? How can we keep them from tuning out ours? Why isn’t B2B content resonating? LinkedIn-Edelman helped answer this first question in their 2021 B2B Thought Leadership Impact Study. Their conclusions aren’t really all that surprising. Decision makers can really appreciate good thought leadership content […]
9 Ecommerce Content Examples To Inspire Your Marketing Campaigns via @sejournal, @JuliaEMcCoy
What does it take for content marketing to really resonate with customers and drive sales? Check out these amazing content examples. The post 9 Ecommerce Content Examples To Inspire Your Marketing Campaigns appeared first on Search Engine Journal.
8 Free Courses For Writers & Content Marketers via @sejournal, @ADiSilvestro
Getting the content training you need doesn’t have to mean shelling out a lot of money. Check out some of the best online courses here! The post 8 Free Courses For Writers & Content Marketers appeared first on Search Engine Journal.
Perfectly Optimized Content From Start to Finish [Ebook] via @sejournal, @duchessjenm
In our newest ebook “How To Create Perfectly Optimized Content: 22 Essential Elements,” you’ll get a clear, simple roadmap to perfectly optimized content! The post Perfectly Optimized Content From Start to Finish [Ebook] appeared first on Search Engine Journal.
10 Key Client Questions To Inform Exceptional Quality Content via @sejournal, @JuliaEMcCoy
Get great content ideas from your SEO clients and create a real bond by asking these 10 important questions. The post 10 Key Client Questions To Inform Exceptional Quality Content appeared first on Search Engine Journal.
5 Types of Visuals You Need in Your Content Marketing Strategy
Using visuals in your content marketing strategy is a no-brainer in 2022. The results of a survey conducted by Venngage show that, in 2021, 48.2% of all published content included visuals. Moreover, as many as 64% of marketers stated that visuals were either essential or very important for achieving their goals. 5 Types of Visuals … The post 5 Types of Visuals You Need in Your Content Marketing Strategy appeared first on Digital Agency Network.
SEO For Membership Sites: Getting Around The Paywall via @sejournal, @ChuckPrice518
Can paywalls and SEO coexist? Balancing free and premium content for SEO is tough, but it’s possible for paywalled content to rank in organic search. The post SEO For Membership Sites: Getting Around The Paywall appeared first on Search Engine Journal.
6 Major Changes To Content Marketing In 2022 [Report Recap] via @sejournal, @semrush
1,500 marketers + 500k blog posts + 200k tweets + 8,000 niche articles = Everything you need to know about content marketing in 2022. The post 6 Major Changes To Content Marketing In 2022 [Report Recap] appeared first on Search Engine Journal.