PPC / 283 posts found
Microsoft Introduces Insights For Universal Event Tracking Tags via @sejournal, @kristileilani
Learn more about new website insights available through Microsoft’s Universal Event Tracking tag to help advertisers understand user engagement from ad campaigns. The post Microsoft Introduces Insights For Universal Event Tracking Tags appeared first on Search Engine Journal.
Google Marketing Live 2023: What To Expect In AI Advancements via @sejournal, @kristileilani
Google Marketing Live 2023 will showcase generative AI advancements for Google Ads, Performance Max, and Product Studio for advertisers and merchants. The post Google Marketing Live 2023: What To Expect In AI Advancements appeared first on Search Engine Journal.
PPC 101: Expert Insights To Enhance Your Strategy via @sejournal, @sejournal
Get your copy of PPC Expert Tips now and learn pro techniques on how to maximize your ad spend with cost-effective campaigns. The post PPC 101: Expert Insights To Enhance Your Strategy appeared first on Search Engine Journal.
3 Simple Google Ads Tweaks That Immediately Boost Sales via @sejournal, @hethr_campbell
Want to start seeing significant increases in your Google Ads profits? Learn how your specific business can increase profits in this on-demand webinar. The post 3 Simple Google Ads Tweaks That Immediately Boost Sales appeared first on Search Engine Journal.
3 Steps To Building A Winning Holistic SEO & PPC Strategy [Webinar] via @sejournal, @hethr_campbell
Start maximizing your presence on SERPs by finding synergies in how your paid and organic search channels can work together. Join our next webinar. The post 3 Steps To Building A Winning Holistic SEO & PPC Strategy [Webinar] appeared first on Search Engine Journal.
Google Cracks Down On Ads For Products With Risk Of Death via @sejournal, @MattGSouthern
Google tightens its advertising policy to restrict ads for products with imminent risk of death or grievous bodily harm. The post Google Cracks Down On Ads For Products With Risk Of Death appeared first on Search Engine Journal.
Keyword Match Types Still Matter (Phrase & Exact Match Are Not Obsolete) via @sejournal, @jonkagan
Do match types still matter? And if they do, which type is the most important one for your business needs? The post Keyword Match Types Still Matter (Phrase & Exact Match Are Not Obsolete) appeared first on Search Engine Journal.
Google’s Antitrust Showdown: 17 States Involved In DOJ Lawsuit via @sejournal, @kristileilani
Find out why nine more states have joined the DOJ’s antitrust lawsuit against Google over anti-competitive practices surrounding its ad technology. The post Google’s Antitrust Showdown: 17 States Involved In DOJ Lawsuit appeared first on Search Engine Journal.
Google Ads Tutorial: Setting New Customer Acquisition Goals via @sejournal, @brookeosmundson
This step-by-step tutorial teaches how to successfully set up the new Google Ads customer acquisition goal for new and existing campaigns. The post Google Ads Tutorial: Setting New Customer Acquisition Goals appeared first on Search Engine Journal.
Google Ads Update: Enhanced GA4 Conversion Imports via @sejournal, @MattGSouthern
Google Ads now supports fractional, cross-channel conversion imports, allowing you to improve optimization & maximize returns. The post Google Ads Update: Enhanced GA4 Conversion Imports appeared first on Search Engine Journal.