Creative Data Networks
You’re Not The Hero — Your Customer Is
April Sunshine Hawkins is a StoryBrand workshop facilitator, keynote speaker, and co-host of the Marketing Made Simple podcast (which has 2M downloads). She helps businesses streamline their messaging, and loves teaching business leaders to leverage the StoryBrand framework to simplify what they’re trying to say. Keep reading to learn her three tips when it comes to storytelling, selling what you love, and making the customer the hero. 1. Lead with what you love. If this sounds a little too similar to the preachings of Liz Gilbert in Eat Pray Love, bear with me; it connects to marketing. Don’t “do what […]
Is That SEO Course Worth Your Time? How To Tell via @sejournal, @MordyOberstein
Formal education is difficult to find in SEO. Learn how to tell whether and SEO course is worth your time. The post Is That SEO Course Worth Your Time? How To Tell appeared first on Search Engine Journal.
Making SEO Decisions With Confidence: A Guide To Data-Driven Strategies via @sejournal, @AdamHeitzman
Data is the new gold. Learn how to use data for a customer-centric SEO strategy to increase traffic and revenue for your business. The post Making SEO Decisions With Confidence: A Guide To Data-Driven Strategies appeared first on Search Engine Journal.
Google AIO Is Ranking More Niche Specific Sites via @sejournal, @martinibuster
Google’s AI Overviews now prioritize niche expertise, with big brand generalist sites losing visibility The post Google AIO Is Ranking More Niche Specific Sites appeared first on Search Engine Journal.
Why Google Lighthouse Doesn’t Include INP, A Core Web Vital via @sejournal, @MattGSouthern
Google’s Lighthouse tool omits the INP metric. A web performance developer advocate on the Google Chrome team explains why. The post Why Google Lighthouse Doesn’t Include INP, A Core Web Vital appeared first on Search Engine Journal.
The 11 Best SEO Books You Should Read via @sejournal, @BrianHarnish
Brush up on your SEO knowledge with recommended reading on link building and optimizing for local, ecommerce, entities, and more. The post The 11 Best SEO Books You Should Read appeared first on Search Engine Journal.
Relationship Cultivation Strategies: 3 Ways to Build Event Connections
Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. Technology offers new ways to communicate, but real human interaction remains the cornerstone of building trust and fostering genuine relationships. This is where event organizers play a crucial role — not just in coordinating logistics or securing speakers, but in creating environments that encourage meaningful connections among attendees. From industry conferences to corporate retreats, the true measure of an event’s success is often found in the connections made and relationships built. By intentionally designing spaces and experiences that foster […]
Top 5 Use Cases for AI Personalization in Marketing
It’s no secret that AI is driving marketing industry growth. As a writer in the marketing industry, I’ve seen it myself. AI can help with everything from brainstorming to content creation. But another marketing task that AI excels at? Personalization. I’ve received plenty of personalized marketing assets, and it’s obvious when something uses surface-level personalization and when something is tailored to my specific interests and behaviors — and the latter always grabs my attention. If you’re interested in using AI personalization in marketing to reach your customers, I put together this guide to help. Table of Contents Why use AI […]
3 Client Experience Must-Dos To Drive Your Organization’s CLTV via @sejournal, @alexanderkesler
Discover three key tactics to enhance your client experience and increase their lifetime value via nurturing, brand evangelism, and relevant KPIs. The post 3 Client Experience Must-Dos To Drive Your Organization’s CLTV appeared first on Search Engine Journal.
AI & Automation for SEO: Scale Efforts and Drive Revenue [Live Webinar] via @sejournal, @lorenbaker
Are you ready to leverage AI to transform your digital marketing approach and drive unparalleled results? AI is no longer an option. It’s essential to stay competitive in today’s fast-paced digital world. The question isn’t if, but how quickly and efficiently you can integrate AI into your SEO strategy and marketing operations. Join us for an insightful webinar, AI & Automation for SEO: Scale Efforts and Drive Revenue, where Manick Bhan will guide you through how to automate your SEO strategies and implementation, saving you time, resources, and money while maximizing results for your clients or business. Why You Should […]