Creative Data Networks
CRO Misconceptions Every SEO Should Know — Whiteboard Friday
Conversion Rate Optimization doesn’t happen in a vacuum. All the different marketing initiatives that we do impact each other. Knowing a little bit about CRO will help you and will go a really long way.
Adapting Your Digital Marketing Strategy To Local Events And Seasons via @sejournal, @JRiddall
Seamlessly blend community engagement with seasonal strategies for your business. Here’s how to craft a local event digital marketing strategy with tips for E-E-A-T guidelines. The post Adapting Your Digital Marketing Strategy To Local Events And Seasons appeared first on Search Engine Journal.
Google Explains The Index, Follow Meta Tag via @sejournal, @martinibuster
Google’s John Mueller explains how Google treats a meta robots tag that contains the index, follow directive The post Google Explains The Index, Follow Meta Tag appeared first on Search Engine Journal.
How to Use the P.S. in Email
As a copywriting tactic, the postscript (P.S.) has made its way from standard direct mail copy to email marketing copy. With the right approach, all companies need is two paragraphs, a few links, and a P.S. to effectively communicate their message, create urgency, and drive conversions. What is a P.S. in email? The P.S. is a sentence or a paragraph added after the main body and signature of a letter (or other body of writing). The term comes from the Latin post scriptum, an expression meaning “written after.” It takes the same form in an email. By adding a small […]
18 Top Marketing Attribution Software Tools for 2024
Determining which of your marketing efforts are driving conversions and sales can be challenging — but it’s critical if you want to increase ROI, revenue, brand awareness, conversions, campaign success, and more. That’s why marketing attribution software is so important. In this blog post, we’ll explain what marketing attribution software is and why these tools are so powerful. Then, we’ll explore the three main types of marketing attribution tools as well as 18 top marketing attribution software tools for 2024. There are several benefits of marketing attribution. These tools can help you: Determine the most effective areas to focus your […]
What I Have Learned From Conducting Over 100 Website Migrations
Conducting your first migration or looking to improve your workflow? Learn how to prevent issues and ensure success during website migrations
Microsoft AI Takes Retail Shopping To The Next Level via @sejournal, @MattGSouthern
Microsoft unveils new AI tools to bring retailers into the digital age. The post Microsoft AI Takes Retail Shopping To The Next Level appeared first on Search Engine Journal.
Microsoft’s New AI Tools Let Anyone Create Retail Media Content via @sejournal, @MattGSouthern
Microsoft unveils new generative AI tools for retail media, enabling easy ad creation and omnichannel optimization. The post Microsoft’s New AI Tools Let Anyone Create Retail Media Content appeared first on Search Engine Journal.
Media Planning: 4 Tips For Planning Your Digital Media Mix via @sejournal, @joshuacmccoy
Tailor campaigns for diverse industries, delivering bespoke digital solutions efficiently to save you time and streamline your process. The post Media Planning: 4 Tips For Planning Your Digital Media Mix appeared first on Search Engine Journal.
22 Copywriting Examples From Businesses With Incredible Copywriters
We’re all familiar with Flo from Progressive, right? Stephanie Courtney, the actress who plays her, makes Flo memorable by capturing Flo’s quirkiness — appearing in everything from commercials to print ads to social media posts. And do you know who is behind all of that marketing collateral? Copywriters. The ability to find the exact right words to tell your company’s story isn’t an easy feat, and it’s even harder to do so consistently. So when we come across companies that are doing it successfully, we think their copywriters deserve a pat on the back (and a raise?). Take a look […]