Digital Advertising / 71 posts found
Google Announces New ‘Dating & Companionship’ Ads Policy via @sejournal, @MattGSouthern
Google introduces ‘Dating and Companionship’ ads policy, including mandatory certification for dating app advertisers starting in March. The post Google Announces New ‘Dating & Companionship’ Ads Policy appeared first on Search Engine Journal.
DOJ Says Google Controls 91% Of Ad Market; Google Says 10% via @sejournal, @MattGSouthern
The US Department of Justice and Google present closing arguments in antitrust case regarding alleged monopoly of digital ad market. The post DOJ Says Google Controls 91% Of Ad Market; Google Says 10% appeared first on Search Engine Journal.
Google Rolls Out First-Party Data Solution For Analytics Users via @sejournal, @MattGSouthern
Google Analytics launches Customer Match beta, enabling advertisers to enhance remarketing using first-party data instead of third-party cookies. The post Google Rolls Out First-Party Data Solution For Analytics Users appeared first on Search Engine Journal.
Optimizing International PPC Campaigns: Best Practices For Keyword Localization via @sejournal, @brookeosmundson
Unlock global PPC success with expert tips on keyword localization, tailored bidding, and creative adaptation. Learn how to optimize international campaigns for maximum impact. The post Optimizing International PPC Campaigns: Best Practices For Keyword Localization appeared first on Search Engine Journal.
Google Expands YouTube First Position Ad Availability via @sejournal, @MattGSouthern
Google expands YouTube First Position ads, offering wider content reach and dynamic pricing through Display & Video 360. The post Google Expands YouTube First Position Ad Availability appeared first on Search Engine Journal.
August Update from IAB Shows Ad Spend & Opportunities For Growth In 2024 via @sejournal, @gregjarboe
Get insights into the shifting ad spending trends and strategies for growth in the Interactive Advertising Bureau’s 2024 Outlook study. The post August Update from IAB Shows Ad Spend & Opportunities For Growth In 2024 appeared first on Search Engine Journal.
Mediavine Bans Publisher For Overuse Of AI-Generated Content via @sejournal, @MattGSouthern
Ad firm Mediavine reportedly terminates a publisher’s account for overusing AI-generated content, citing quality concerns. The post Mediavine Bans Publisher For Overuse Of AI-Generated Content appeared first on Search Engine Journal.
Google Introduces New Consent Management Tools For Advertisers via @sejournal, @MattGSouthern
Google introduces integrated consent management setup across its ad platforms, partnering with four CMPs to simplify privacy compliance for advertisers. The post Google Introduces New Consent Management Tools For Advertisers appeared first on Search Engine Journal.
Google Halts AdSense Monetization For Russia-Based Publishers via @sejournal, @MattGSouthern
Google halts AdSense monetization in Russia, impacting publishers and and further isolating Russia’s digital economy amid ongoing geopolitical tensions. The post Google Halts AdSense Monetization For Russia-Based Publishers appeared first on Search Engine Journal.