Digital Advertising / 74 posts found
Mediavine Bans Publisher For Overuse Of AI-Generated Content via @sejournal, @MattGSouthern
Ad firm Mediavine reportedly terminates a publisher’s account for overusing AI-generated content, citing quality concerns. The post Mediavine Bans Publisher For Overuse Of AI-Generated Content appeared first on Search Engine Journal.
Google Introduces New Consent Management Tools For Advertisers via @sejournal, @MattGSouthern
Google introduces integrated consent management setup across its ad platforms, partnering with four CMPs to simplify privacy compliance for advertisers. The post Google Introduces New Consent Management Tools For Advertisers appeared first on Search Engine Journal.
Google Halts AdSense Monetization For Russia-Based Publishers via @sejournal, @MattGSouthern
Google halts AdSense monetization in Russia, impacting publishers and and further isolating Russia’s digital economy amid ongoing geopolitical tensions. The post Google Halts AdSense Monetization For Russia-Based Publishers appeared first on Search Engine Journal.
Top 7 Most Emotionally Engaging Olympics Ads (P&G Campaigns Are Winning) via @sejournal, @gregjarboe
Uncover the most powerful and emotionally engaging Olympics ads. Dive into the top-ranked Procter & Gamble campaigns that resonated with viewers. The post Top 7 Most Emotionally Engaging Olympics Ads (P&G Campaigns Are Winning) appeared first on Search Engine Journal.
Google Abandons Third-Party Cookie Phaseout via @sejournal, @MattGSouthern
Google’s cookie policy crumbles: The company reverses course on third-party tracking, putting privacy choices in users’ hands. The post Google Abandons Third-Party Cookie Phaseout appeared first on Search Engine Journal.
New Google Lens Ads Mimic AI Search Results via @sejournal, @martinibuster
Google’s new visual search blurs the lines between AI search results and paid “recommendations” The post New Google Lens Ads Mimic AI Search Results appeared first on Search Engine Journal.
How To Increase Conversions With This 6-Step Customer Journey Analysis via @sejournal, @DAC_group
Learn how to improve conversion rates for all of your marketing campaigns by tying attribution to each part of the customer journey. The post How To Increase Conversions With This 6-Step Customer Journey Analysis appeared first on Search Engine Journal.
Google Unveils 4 Updates At IAB NewFronts 2024 (YouTube Fails To Share Any News) via @sejournal, @gregjarboe
Explore the possible reasons behind Google and YouTube holding separate NewFront events. Learn how they are unveiling updates and strategies for digital video. The post Google Unveils 4 Updates At IAB NewFronts 2024 (YouTube Fails To Share Any News) appeared first on Search Engine Journal.
Humans Vs. Generative AI: A Head-To-Head Ad Copy Content Test [Data Study]
Find out which is more effective: human copywriting or AI-generated ad copy. This study reveals insights on driving clicks and conversions. The post Humans Vs. Generative AI: A Head-To-Head Ad Copy Content Test [Data Study] appeared first on Search Engine Journal.
The Best 5 Super Bowl Ads in 2024 (Brands That Got It Right) via @sejournal, @gregjarboe
Explore how brands leveraged social video to enhance their TV commercials during the latest Super Bowl LVIII. The post The Best 5 Super Bowl Ads in 2024 (Brands That Got It Right) appeared first on Search Engine Journal.