Marketing Analytics / 69 posts found
How To Blend Data In Looker Studio With Practical Examples via @sejournal, @vahandev
SEO pros and digital marketers, this guide is useful when you need to compare data from different sources. The post How To Blend Data In Looker Studio With Practical Examples appeared first on Search Engine Journal.
Google Analytics Event Tracking: How To Get Set Up via @sejournal, @vahandev
This guide is here to help you with the migration of your custom events, with a step-by-step on how to set up GA4 custom events. The post Google Analytics Event Tracking: How To Get Set Up appeared first on Search Engine Journal.
You Must Unlearn What You Have Learned About B2C Content Marketing via @sejournal, @gregjarboe
In this article, expert Greg Jarboe digs deeper into a CMI study and gives advice on what content marketers should prioritize. The post You Must Unlearn What You Have Learned About B2C Content Marketing appeared first on Search Engine Journal.
Form Tracking With Google Analytics (Via WordPress And GTM) via @sejournal, @coreydmorris
Tracking form submissions is a crucial aspect of marketing success as it allows organizations to gather valuable data about their audience and their preferences. The post Form Tracking With Google Analytics (Via WordPress And GTM) appeared first on Search Engine Journal.
Marketing Attribution: Everything You Need To Know via @sejournal, @drumming
From the tools of the trade to the pros and cons, learn why marketing attribution is important for marketing leaders now more than ever. The post Marketing Attribution: Everything You Need To Know appeared first on Search Engine Journal.
Google’s Q4 Report: The Challenges & Opportunities For Marketers via @sejournal, @MattGSouthern
Google’s parent company saw a 9% decline in revenue and 1% drop in Search revenue. CEO Sundar Pichai remains optimistic due to investments in AI. The post Google’s Q4 Report: The Challenges & Opportunities For Marketers appeared first on Search Engine Journal.
How Do You Differentiate Goals From KPIs? via @sejournal, @tonynwright
What is the difference between a goal and a KPI? Learn what each of them mean in the world of SEO. The post How Do You Differentiate Goals From KPIs? appeared first on Search Engine Journal.
Market Intelligence: What It Is & How To Use It via @sejournal, @brookeosmundson
This comprehensive guide teaches you what market intelligence is, how to collect data, and how to use it for your brand. The post Market Intelligence: What It Is & How To Use It appeared first on Search Engine Journal.
An In-Depth Guide To Get Started With Looker Studio (The New Google Data Studio) via @sejournal, @brookeosmundson
Google rebranded its Data Studio product to Looker Studio. Here’s an in-depth guide to help you navigate Google’s free data visualization tool. The post An In-Depth Guide To Get Started With Looker Studio (The New Google Data Studio) appeared first on Search Engine Journal.
The Ultimate Google Ads Pacing Dashboard For 2023 (Free Looker Studio Template) via @sejournal, @amyppc
Discover how you can get the most out of this Google Ads Pacing Dashboard, including a free Looker Studio template. The post The Ultimate Google Ads Pacing Dashboard For 2023 (Free Looker Studio Template) appeared first on Search Engine Journal.