PPC / 313 posts found
Google Ordered To Sell Off Part Of Ad-Tech In EU Ruling via @sejournal, @brookeosmundson
A two-year investigation in the EU comes to a close, ordering Google to divest portions of its ad tech business. The post Google Ordered To Sell Off Part Of Ad-Tech In EU Ruling appeared first on Search Engine Journal.
Google Ads Postpones Data-Driven Attribution Switch To Mid-July via @sejournal, @MattGSouthern
In July, Google is removing outdated Google Ads attribution models, favoring its AI-driven model for optimized, adaptable ad performance. The post Google Ads Postpones Data-Driven Attribution Switch To Mid-July appeared first on Search Engine Journal.
Google Ads To Update Trademark Policy Worldwide via @sejournal, @brookeosmundson
Google Ads announced a significant worldwide update to its trademark policy. Read on to see if your brand will be affected. The post Google Ads To Update Trademark Policy Worldwide appeared first on Search Engine Journal.
Google’s New AI-Powered Ad Campaigns: Demand Gen & Video View via @sejournal, @MattGSouthern
Google announces Demand Gen and Video View, AI-powered ad campaigns to enhance mid-funnel reach and offer business insights. The post Google’s New AI-Powered Ad Campaigns: Demand Gen & Video View appeared first on Search Engine Journal.
How To Start Optimizing Your Offline Conversions With Google Ads [Webinar] via @sejournal, @hethr_campbell
Boost your Google Ads ROI. Learn to optimize offline conversions at our live webinar. Transform ad strategies, maximize returns. The post How To Start Optimizing Your Offline Conversions With Google Ads [Webinar] appeared first on Search Engine Journal.
Google’s Fight Against Ad Policy Violations: An Interview with Alejandro Borgia, Director of Ad Safety via @sejournal, @MattGSouthern
Google’s Director of Ad Safety speaks to increasing efforts to combat ad policy abuses, suspending millions of accounts, and launching the Ads Transparency Center. The post Google’s Fight Against Ad Policy Violations: An Interview with Alejandro Borgia, Director of Ad Safety appeared first on Search Engine Journal.
Microsoft Store Ads Go Global & New Features Revealed via @sejournal, @MattGSouthern
Microsoft Store Ads expands globally, introducing new features to streamline advertising and broaden reach. The post Microsoft Store Ads Go Global & New Features Revealed appeared first on Search Engine Journal.
Microsoft Advertising Boosts Analytics & Global Reach In June Update via @sejournal, @MattGSouthern
Microsoft Advertising announces Universal Event Tracking Insights, cross-device attribution model, global expansion, and integration with Pinterest. The post Microsoft Advertising Boosts Analytics & Global Reach In June Update appeared first on Search Engine Journal.
11 Tips To Get The Best Out Of Performance Max Campaigns via @sejournal, @siliconvallaeys
Use 11 tips to optimize your Performance Max campaigns and expect better results while also benefiting from the time savings promised by automated campaign types. The post 11 Tips To Get The Best Out Of Performance Max Campaigns appeared first on Search Engine Journal.
Google Ads Tutorial: Using Automatically Created Assets For Ad Creation via @sejournal, @brookeosmundson
Google’s recent automatically created assets feature takes the copy writing headache away for advertisers. This tutorial breaks down how and when to use it. The post Google Ads Tutorial: Using Automatically Created Assets For Ad Creation appeared first on Search Engine Journal.