March 2022 / 398 posts found
Twitter Transparency Report Discloses Impact on Member Accounts via @sejournal, @martinibuster
Twitter’s transparency report shows that their proactive approach to moderation is responsible for vast majority of account suspensions The post Twitter Transparency Report Discloses Impact on Member Accounts appeared first on Search Engine Journal.
Announcing the 9th Annual Self-Published E-book Awards Winners
Congratulations to the winners of the 9th Annual Self-Published E-book Awards! [WD uses affiliate links.] Grand Prize $3.99 Kindle; $18 Paperback, Steve Physioc Walks With the Wind by Steve Physioc, StevePhysioc.com Contemporary Fiction First Place $7.29 Kindle; $13.49 Paperback, KDP Driftless by Ardys Brevig Richards, AardysBrevigRichards.blogspot.com Honorable Mentions Backstory: Behind the Scenes of a Famous Film-Thriller by Pat Dunlap Evans ($5.99 Kindle; $12.99 Paperback, A.M. Chai Literary), PatDunlapEvans.com Safelight by Casey Lown ($2.99 Kindle; $11.99 Paperback, Casey Lown), CaseyLown.com Going Home by Win and Meredith Blevins ($0.99 Kindle; $8.99 Paperback, WordWorx Publishing) A Legacy of One by Kevin G. Chapman ($3.99…
How Content Marketing Helps Non-Profits Achieve 3 Important Goals via @sejournal, @ADiSilvestro
Increase your charity or NGO’s brand awareness with content marketing and grow your list of supporters with these tips. The post How Content Marketing Helps Non-Profits Achieve 3 Important Goals appeared first on Search Engine Journal.
How To Migrate A WordPress Site From One Host To Another via @sejournal, @JuliaGeekPack
Migrating a WordPress site from one hosting provider to another? Here are 3 different methods you could use, with step-by-step instructions for each one. The post How To Migrate A WordPress Site From One Host To Another appeared first on Search Engine Journal.
What is Context Marketing? Why It Matters in 2022 [+Examples]
While it’s fair to say most marketers are on-board with the importance of content marketing, there’s still an aspect of marketing that doesn’t get as much love: context marketing. Whether you know what context marketing means or not, I’m willing to bet you want to deliver the right campaigns to the right customers at the right time. That’s what context marketing is all about. Here, we’re going to introduce the concept of context marketing and dive into strategies you can use to implement it into your overall marketing strategy. My favorite context marketing definition is delivering the right content, to […]
Mastering Facebook Ads In 2022 Through Incrementality
There are many resources out there telling you how to optimize your Facebook ads to scale your business’s growth. And while I’m sure they can help in some aspects, you’re probably optimizing your campaigns based on the wrong metrics. In 2022, Facebook has 1.79 billion daily users. There are plenty of opportunities to create Facebook ads that will drive impressions, link clicks, leads, and more. However, these metrics only scratch the surface of how much impact your Facebook ads can truly have on your business. As more industry experts focus their media buying on incremental gains, marketers can better measure […]
Faster Frontiers: How Does 5G Technology Affect B2B Marketers?
How will 5G technology change the way B2B marketers tell brand stories, and what new opportunities will the speedier forthcoming mobile standard offer? With impacts that will range from slight in some areas to deeply significant in others, the upcoming rollout of 5G cellular network technology is poised to change how the world of B2B marketing operates. “5G will unlock a raft of new applications: IoT, process management, and utility metering for enterprise; and augmented reality (AR) and virtual reality (VR), immersive haptic and 3D holographic experiences for consumers,” Kevin L. Jackson, CEO at GC GlobalNet, recently observed. Let’s take […]
How to Measure the Impact of Content Based on Intent
When it comes to measuring the impact of content, you might think of KPIs like “sitewide conversion rate”, or picture an upward graph that shows an increase in traffic. But are those metrics really meaningful? In this piece, I’ll argue that, no, they’re not. Instead, let’s focus on getting you actionable insights that can help your content flourish, by measuring its impact in a meaningful way. The problem with sitewide conversion rates Unless your website is a one-pager, the likelihood is that not all of your pages have the same intent. So why do we still measure conversion rates across […]
How I Landed My Literary Agent at the Annual Writer’s Digest Conference Pitch Slam
I grew up around writing. My mother is the author of 75 traditionally published books. She had an agent, she has had a bevy of editors, her books have won awards and have sold hundreds of thousands of copies. Even so, she also has had a slew of titles go into remainders—leaving the shelves never to return. Not every book has been a success with her audience. (Julie Bogart: On Navigating the Digital World) As a passionate child-writer, I imagined I would like to write books one day. But I also knew that I wanted my books to last—to be […]
Wednesday Poetry Prompts: 602
For today’s prompt, take the phrase “Happy (blank),” replace the blank with a word or phrase, make the new phrase the title of your poem, and then, write your poem. Possible titles might include: “Happy to See You,” “Happy Birthday,” “Happy You’re Happy,” and/or “Happy Now?” Also, feel free to replace “happy” with “happiness.” Remember: These prompts are springboards to creativity. Use them to expand your possibilities, not limit them. Note on commenting: If you wish to comment on the site, go to Disqus to create a free new account, verify your account on this site below (one-time thing), and […]