May 2022 / 386 posts found
Measuring Link Building
SEOs have powerful metrics at their disposal to measure the success of their strategies, such as Domain Authority (DA) and Page Authority (PA). But how best to use them? In today’s Whiteboard Friday, Tom shows you how to think about these metrics as part of a holistic approach to your link building analysis. Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription Happy Friday, Moz fans, and today’s Whiteboard Friday is about measuring link building. So obviously this is a very big and very old topic in the SEO space, and it’s […]
The Ultimate Guide to Marketing Strategies & How to Improve Your Digital Presence
Would it be correct to assume a major part of your marketing strategy today is digital? Probably. Consumers and businesses alike are almost always online and on the go – and you want to be able to reach them and observe their behavior where they spend their time. But when you’re growing a business, this ever-changing digital landscape can quickly become an overwhelming one. With a number of other responsibilities and tasks that you need to do, how can you also efficiently create, fine-tune, and maintain an agile digital marketing strategy? We’ve put together this guide about marketing strategies to […]
How to Create an Amazing Webinar in 2022
Creating and conducting webinars is one of the best ways to engage with potential customers in an increasingly remote world. Since the rise of remote work, people rely on technology for education and social interaction more than ever. This means more Zoom meetings instead of in-person meetings, more walks to a home office instead of commutes to a high-rise, and more webinars instead of live events. The B2B webinar platform BrightTalk reported a 76% increase in video, webinar, and virtual events uploaded to their platform from March to June 2020. From April 2019 to April 2020, ON24 saw a 167% […]
PFP NFTs: Every Generative Avatar Project You Need to Know
Profile picture (PFP) non-fungible tokens (NFTs) have come to dominate the NFT ecosystem. As these generative avatar projects became astoundingly popular in 2021, their significance has only continued to increase as the NFT ecosystem has grown. At its core, a PFP NFT is a digital token or artwork that is designed to be displayed as a person’s social media profile picture. Many of the world’s most popular NFT collections, such as Bored Apes and Doodles, are PFPs. PFPs live at the intersection of collectibles and generative art. They’re collectibles in the sense that they usually come in large quantities (10,000 […]
Google Cloud Is About to Set Foot into the Web3
While the demand for web3 solutions is growing exponentially, Google Cloud aims to meet its users’ needs. According to the email from Google Cloud Vice President, General Manager, and Head of Platform Amit Zavery, the search giant wants to make Google Cloud Platform the leading tool for developers working in this emerging field. “While the world is still early in its embrace of Web3, it is a market that is already demonstrating tremendous potential, with many customers asking us to increase our support for Web3 and Crypto-related technologies,” Google Cloud VP wrote. Zavery noted that the company’s customers are increasingly […]
OpenSea Reviews the NFT Verification System to Eradicate Fakes and Copymints
The world’s largest NFT marketplace OpenSea has been working on bringing more average users to the NFT space for a long time. But while the non-fungible world keeps scaling and evolving, the more scammers willing to capitalize on the hyping projects invade the realm. Thus, to solve the issue of plagiarism, OpenSea has introduced an array of solutions aimed at improving authenticity and eradication of fake NFTs, alongside simplifying the complex verification process. OpenSea users have long clamored for the platform to solve those malfunctions. Finally, after a couple of months of tedious work, OpenSea has come up with the […]
The Key To SEO Success: Effortless Expectation Setting – Ep. 271 via @sejournal, @lorenbaker
“Can’t you just tell Google we want page one?” Familiar? Set yourself & your clients or boss up for success with insights from Grant Simmons. The post The Key To SEO Success: Effortless Expectation Setting [Podcast] appeared first on Search Engine Journal.
YouTube Shorts Green Screen Now Compatible With All Videos via @sejournal, @MattGSouthern
YouTube creators can now remix any video on the platform into a Short through an expansion of the green screen feature. The post YouTube Shorts Green Screen Now Compatible With All Videos appeared first on Search Engine Journal.
Google I/O Search Console Update: New Report For Indexed Videos via @sejournal, @MattGSouthern
At day two of Google’s annual I/O conference the company previewed new reports coming to Search Console that will provide more data about videos. The post Google I/O Search Console Update: New Report For Indexed Videos appeared first on Search Engine Journal.