Digital Marketing / 277 posts found
How to Create Natural Backlinks That Produce Results
Do you want to improve your off-page SEO strategy? Well, one thing you have to make sure you are doing is working in backlinks. Link building is proving to be one of the most important strategies for any website that wants to improve its Google ranking and boost the traffic visiting its domain. But, something … The post How to Create Natural Backlinks That Produce Results appeared first on Digital Agency Network.
How to Tackle Top Factors Affecting Employee Retention
The Great Resignation has become a hot topic recently, driving more and more people to quit their jobs and reconsider their work and life values, seeking the perfect balance between them. Employee turnover statistics are intimidating. Knowing that 24 million American workers have left their jobs between April and September 2021, setting an all-time record, … The post How to Tackle Top Factors Affecting Employee Retention appeared first on Digital Agency Network.
How to Write a Guest Post That Is Original
Chances are, you already know how important guest posts are. They are a fantastic way to attract attention to your brand and move up on search engine results pages. But, this is only going to be true if you are able to write original guest posts. The truth is, there is a lot of content … The post How to Write a Guest Post That Is Original appeared first on Digital Agency Network.
5 Helpful Ways B2B Marketers Can Achieve Content Approval
The “Wild West” of content marketing stuck around longer than we may have imagined, but COVID-19 well and truly brought it to a close. These days, 82% of marketers use content marketing, over 40% of marketers say content is a very important part of their strategy, and 70% plan to actively continue investing in it in the long term. If content marketing is such big business now, however, why does so much of it still feel distinctly lawless? Nowhere is that more true than when it comes to actually getting either client or internal approval for your content. You go […]
Grow Your Business: How to Optimise Your SEM Campaign?
For the past two years, digital transformation has become a hot topic. Many companies have successfully transformed themselves thanks to the digital marketing grant, while others are still struggling to figure out the world of online business and digital marketing. Since digital marketing has been expanding, it is only natural that there are many things … The post Grow Your Business: How to Optimise Your SEM Campaign? appeared first on Digital Agency Network.
How to Create Persuasive and Engaging Ads for Your Business
Digital advertising is a fast-paced and ever-evolving industry––and it’s a booming one. According to 2021 predictions, companies were on track to spend $450 billion on digital ads. The U.S. is the largest global market for mobile advertising spending. Crafting an ad that can stand out amongst the plethora of digital campaigns can be challenging. When … The post How to Create Persuasive and Engaging Ads for Your Business appeared first on Digital Agency Network.
B2B Marketing News: B2B Content Marketing Purpose Study, LinkedIn’s Top Marketing Skill Data, & Google’s New Search Ads 360 Features
The Purpose of Content Marketing for B2B vs. B2C Brands 88 percent of content marketers say that creating brand awareness is the primary purpose of content marketing, with 79 percent noting audience education, while some 78 percent said building increased trust and credibility — three of several statistics of interest to B2B marketers contained in newly-released survey data. MarketingProfs New LinkedIn Data Shows the Top Digital Marketing Skills Currently in High Demand Digital marketing specialists and account executives joined social media managers as the most in-demand marketing occupations, while digital marketing, advertising, and social media skills had the biggest mismatch […]
Here, There & Everywhere: What Does Best-Answer Content Mean For B2B Marketers in 2022?
Fundamentally by its very nature, there will always be a single truly best answer to any question. So how is best-answer B2B marketing content any different in 2022 than it’s previously been? Providing that best solution — or to use the term our CEO and co-founder Lee Odden has been using since at least 2011 — being the best answer, may indeed be a singular solution, however the effort that B2B marketers need to make in 2022 to achieve it has changed in several important ways. Let’s take a look at the key ways that being the best answer in […]
Designing Websites for Clients? Here’s Your Toolkit
When it comes to building, maintaining and promoting a website, there’s an arsenal of tools available to creatives. Finding the right tools, however, is another story. It can often be a case of trial and error until you discover tools that meet your business and client needs. In this article, we’ll look at 4 crucial … The post Designing Websites for Clients? Here’s Your Toolkit appeared first on Digital Agency Network.