Digital Advertising / 69 posts found

New Microsoft Tool Aims To Help You Maximize Ad Earnings via @sejournal, @MattGSouthern

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Microsoft launches a new analytics dashboard to help publishers easily track and optimize advertising revenue streams. The post New Microsoft Tool Aims To Help You Maximize Ad Earnings appeared first on Search Engine Journal.

39 Emotions Digital Marketers Can Use In Advertising via @sejournal, @gregjarboe

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Unlearn the outdated content marketing matrix and embrace a new emotional palette to take advantage of the recently launched “Google’s Demand Gen Campaigns.” The post 39 Emotions Digital Marketers Can Use In Advertising appeared first on Search Engine Journal.

Customer Generation: Experts Reveal Paid Media Strategies For SaaS Success via @sejournal, @hethr_campbell

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Gain massive revenue at a lower cost by using this unique methodology that hundreds of SaaS brands have used. RSVP now. The post Customer Generation: Experts Reveal Paid Media Strategies For SaaS Success appeared first on Search Engine Journal.

Google’s Plan For Ad Targeting Without Third-Party Cookies via @sejournal, @MattGSouthern

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Google outlines new privacy-focused ad targeting strategies to replace tracking cookies, leaning on AI and first-party data. The post Google’s Plan For Ad Targeting Without Third-Party Cookies appeared first on Search Engine Journal.

Agile Budgeting: What It Is, Why It’s Impactful, And How To Make It Work For You As A Marketer via @sejournal, @adsliaison

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As AI advances, digital marketers are rethinking old processes to improve ROI. The post Agile Budgeting: What It Is, Why It’s Impactful, And How To Make It Work For You As A Marketer appeared first on Search Engine Journal.

Remarketing Vs. Retargeting: Are They The Same Thing? via @sejournal, @SusanEDub

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Don’t get caught up in terminology; focus on their shared strategic goals. Discover the nuances between remarketing and retargeting in paid media advertising. The post Remarketing Vs. Retargeting: Are They The Same Thing? appeared first on Search Engine Journal.

Microsoft Announces pubCenter For Website Monetization via @sejournal, @brookeosmundson

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Website publishers in the United States can now earn money a new way with Microsoft pubCenter solution. The post Microsoft Announces pubCenter For Website Monetization appeared first on Search Engine Journal.

Live Blog: Google Parent Alphabet Reports Q3 Earnings via @sejournal, @MattGSouthern

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Stay tuned as we live blog Alphabet’s earnings call starting at 4:30 PM ET The post Live Blog: Google Parent Alphabet Reports Q3 Earnings appeared first on Search Engine Journal.

YouTube Announces New AI Tools to Help Advertisers Reach Audiences via @sejournal, @MattGSouthern

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YouTube unveils AI ad products to help brands reach and engage relevant audiences. The post YouTube Announces New AI Tools to Help Advertisers Reach Audiences appeared first on Search Engine Journal.

Google To Disable Third-Party Cookies For 1% Of Chrome Users via @sejournal, @MattGSouthern

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Google begins phasing out third-party cookies in Chrome for 1% of users in 2024 before broader removal. The post Google To Disable Third-Party Cookies For 1% Of Chrome Users appeared first on Search Engine Journal.
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