Marketing Analytics / 69 posts found
Google Tag Manager: A GA4 Beginners Guide via @sejournal, @KayleLarkin
Let’s take a look at how Google Tag Manager works with an easy five-step GA4 setup tutorial. The post Google Tag Manager: A GA4 Beginners Guide appeared first on Search Engine Journal.
A Comprehensive Guide To Marketing Attribution Models via @sejournal, @KayleLarkin
This guide simplifies everything you need to know about marketing attribution models, including an overview of your options and how to use them. The post A Comprehensive Guide To Marketing Attribution Models appeared first on Search Engine Journal.
Is Using Google Analytics A Search Ranking Factor? via @sejournal, @KayleLarkin
Is Google Analytics really powerful enough to influence Google search results? Let’s take a closer look. The post Is Using Google Analytics A Search Ranking Factor? appeared first on Search Engine Journal.
12 Reasons Your Website Can Have A High Bounce Rate via @sejournal, @amelioratethis
Do you have a high bounce rate? Read on as we dig into its possible causes and what you can do to fix it. The post 12 Reasons Your Website Can Have A High Bounce Rate appeared first on Search Engine Journal.
Is Bounce Rate A Google Ranking Factor? via @sejournal, @KayleLarkin
Does Google use bounce rate to rank webpages? Let’s take a look at what the experts say. The post Is Bounce Rate A Google Ranking Factor? appeared first on Search Engine Journal.
71% Of Marketers Are Struggling To Meet Customer Expectations via @sejournal, @MattGSouthern
A majority of marketers say they’re struggling to meet customer expectations, and a new report on the current marketing landscape reveals why. The post 71% Of Marketers Are Struggling To Meet Customer Expectations appeared first on Search Engine Journal.
Google Reports Slowest Revenue Growth In Nearly 10 Years via @sejournal, @MattGSouthern
Shares of Google-parent Alphabet are down sharply after the company’s latest earnings report reveals the slowest quarter for revenue growth in almost a decade. The post Google Reports Slowest Revenue Growth In Nearly 10 Years appeared first on Search Engine Journal.
What Is Conversion Rate & How Do You Calculate It? via @sejournal, @coreydmorris
It’s possible to get both higher traffic and a better conversion rate. Understand how to influence them by knowing how to calculate conversion here. The post What Is Conversion Rate & How Do You Calculate It? appeared first on Search Engine Journal.