Creative Data Networks
8 Steps to Building a Powerful Referral Program – A Comprehensive Step By Step Guide
Referral programs are the most influential form of advertising that attracts the best kind of customers – the type of customers that spend more, stay longer, and refer other friends. Using a well-timed nudge and an easy way to get people to refer their friends, referral programs get a marketing message from person to person in … The post 8 Steps to Building a Powerful Referral Program – A Comprehensive Step By Step Guide appeared first on Digital Agency Network.
Party Time
Photo by Adi Goldstein on Unsplash I’ve been thinking about crowds and especially the sound of crowds a lot lately—something that’s been pretty absent for me for the last two years—and that got me thinking about parties. Birthday, retirement, anniversary, you name it, there’s usually a party to celebrate it. For this week, set your story at a party. Post your response (500 words or fewer) in the comments below.
The Story of a Heel: Notes on Memoir and Fiction
When I was in high school in East Germany, a substitute teacher—not our usual boring drone, who had fallen ill—gave us an unusual homework assignment: “Write a story from your life. Let your reader know what happened and how you felt about it. Work on it over the weekend and bring it in on Monday.” (Joel Agee: On Recreating Lost Time) The class erupted into a cacophony of protest: “It’s too hard! We’re not prepared! Does it have to be true?” “It needn’t be true,” the teacher said, “but it should be believable, and it should be a story. I […]
3 Ways Spammers Hide Links & Text on Webpages & How To Stop Them via @sejournal, @martinibuster
Website security not an SEO issue? Think otherwise. Here are three sneaky ways spammers add hidden links to your website. The post 3 Ways Spammers Hide Links & Text on Webpages & How To Stop Them appeared first on Search Engine Journal.
What is a Media Mix & The Most Effective Types [HubSpot Blog Data]
I’m willing to bet that today, the typical campaign at any brand uses a media mix. This refers to the process of using multiple channels to meet marketing goals. The question is, how exactly does it help brands better plan campaigns? Let’s dive into how it works, review some stats, and see some brand examples. A media mix is another term for an overview of the channels businesses choose to execute their marketing strategies on. Ultimately, media mix optimization is the process of analyzing the performance of those channels. Think about the last campaign you saw from one of your […]
The Four Pillars of Relevancy: How Digital PR Campaigns Can Lead to Gains in Every Sector
Relevance continues to be a hot topic in search, especially since John Mueller broke the internet last year by saying that the “number of links doesn’t matter at all”, and that relevant content trumps the quantity of content. I head up the team at JBH the Digital PR Agency, and whilst growing the team and working with a huge range of brands over the last four years, I’ve realized that we wear many, many different hats. For some of our clients, we are their link building agency. We achieve specific links that adhere to specific criteria to support SEO objectives. […]
Should I Create A Landing Page For Each URL & Link To My Main Site? via @sejournal, @tonynwright
A reader asks an SEO pro, is having 30 sites with keywords in the domain name point to one site a viable strategy? The post Should I Create A Landing Page For Each URL & Link To My Main Site? appeared first on Search Engine Journal.
6 Types Of Duplicate Content In Local SEO: Do They Help Or Hurt? via @sejournal, @SEOKristal
Discover six different types of content that are often duplicated in local SEO and whether you should make it unique or just rinse & re-use. The post 6 Types Of Duplicate Content In Local SEO: Do They Help Or Hurt? appeared first on Search Engine Journal.